Educational Adventures:
-- Leading Child Safety Organization and Producer of Hit Public Television Animated Series DANGER RANGERS Team to Eradicate Accidental Injuries -- the #1 Cause of Death and Disability of Children 14 and Under
Washington, D.C.-based Safe Kids Worldwide (SKW) and Charlotte-based edutainment company Educational Adventures have joined to partner on a multimedia campaign to prevent accidental injuries, the #1 cause of death and disability of children under 14. The national initiative is built around the DANGER RANGERS, Educational Adventures' popular children's brand that features an ensemble cast of animated characters designed to empower children to make better safety decisions. The DANGER RANGERS program includes a top-rated, critically acclaimed and multi-award-winning public television series and a variety of entertainment products, including DVDs and books manufactured and distributed by Educational Adventures.
The Safe Kids Worldwide-DANGER RANGERS safety campaign will eventually include radio and television public service announcements, print advertising and specially-created web content designed to appear on the Safe Kids and DANGER RANGERS websites.
Safe Kids Worldwide (www.safekids.org) is a global network of organizations whose mission is to prevent accidental childhood injury. Founded in 1987, Safe Kids Worldwide brings together health and safety experts, educators, corporations, foundations, governments and volunteers from more than 450 coalitions in 16 countries to educate and protect families, empower local communities with grassroots coalitions, pass and improve child safety laws and regulations, encourage research on leading injury risks and provide lifesaving devices such as child safety seats, helmets and smoke alarms to families who need them.
Educational Adventures is the company behind the popular children's safety-based entertainment and educational brand DANGER RANGERS, an ensemble of animated animal characters that save the day -- and provide children valuable safety tips they can easily implement in their everyday lives. The multi-award-winning DANGER RANGERS half-hour animated television series is a programming staple on public television stations across the country, while the DANGER RANGERS books and DVDs are available at leading retailers and online shopping sites, including Amazon.com. Together, the DANGER RANGERS television series, books, DVDs and catchy original songs enlighten, inspire and empower children to make better safety decisions.
The campaign's radio and television public service announcements will star the DANGER RANGERS and offer important safety messages aimed at preventing accidental injuries in the home, at school, in the air or on the road.
"The collaboration of our two organizations brings together a `gold standard' team that offers a unique resource to parents, teachers and children," said Mike Moore, Chief Executive Officer of Educational Adventures, Inc. "The combined resources of Safe Kids Worldwide and Educational Adventures' DANGER RANGERS will further children's understanding and appreciation of the fundamental rules of safety and injury prevention."
"The DANGER RANGERS offers the best of both worlds. Children can watch cartoons filled with adventure and characters they love and parents know their kids are getting the right information to keep them safe. We are delighted to team with this outstanding children's brand in creating our joint safety awareness initiative," said Martin R. Eichelberger, M.D., President and Chief Executive Officer of Safe Kids Worldwide.
-- Leading Child Safety Organization and Producer of Hit Public Television Animated Series DANGER RANGERS Team to Eradicate Accidental Injuries -- the #1 Cause of Death and Disability of Children 14 and Under
Washington, D.C.-based Safe Kids Worldwide (SKW) and Charlotte-based edutainment company Educational Adventures have joined to partner on a multimedia campaign to prevent accidental injuries, the #1 cause of death and disability of children under 14. The national initiative is built around the DANGER RANGERS, Educational Adventures' popular children's brand that features an ensemble cast of animated characters designed to empower children to make better safety decisions. The DANGER RANGERS program includes a top-rated, critically acclaimed and multi-award-winning public television series and a variety of entertainment products, including DVDs and books manufactured and distributed by Educational Adventures.
The Safe Kids Worldwide-DANGER RANGERS safety campaign will eventually include radio and television public service announcements, print advertising and specially-created web content designed to appear on the Safe Kids and DANGER RANGERS websites.
Safe Kids Worldwide (www.safekids.org) is a global network of organizations whose mission is to prevent accidental childhood injury. Founded in 1987, Safe Kids Worldwide brings together health and safety experts, educators, corporations, foundations, governments and volunteers from more than 450 coalitions in 16 countries to educate and protect families, empower local communities with grassroots coalitions, pass and improve child safety laws and regulations, encourage research on leading injury risks and provide lifesaving devices such as child safety seats, helmets and smoke alarms to families who need them.
Educational Adventures is the company behind the popular children's safety-based entertainment and educational brand DANGER RANGERS, an ensemble of animated animal characters that save the day -- and provide children valuable safety tips they can easily implement in their everyday lives. The multi-award-winning DANGER RANGERS half-hour animated television series is a programming staple on public television stations across the country, while the DANGER RANGERS books and DVDs are available at leading retailers and online shopping sites, including Amazon.com. Together, the DANGER RANGERS television series, books, DVDs and catchy original songs enlighten, inspire and empower children to make better safety decisions.
The campaign's radio and television public service announcements will star the DANGER RANGERS and offer important safety messages aimed at preventing accidental injuries in the home, at school, in the air or on the road.
"The collaboration of our two organizations brings together a `gold standard' team that offers a unique resource to parents, teachers and children," said Mike Moore, Chief Executive Officer of Educational Adventures, Inc. "The combined resources of Safe Kids Worldwide and Educational Adventures' DANGER RANGERS will further children's understanding and appreciation of the fundamental rules of safety and injury prevention."
"The DANGER RANGERS offers the best of both worlds. Children can watch cartoons filled with adventure and characters they love and parents know their kids are getting the right information to keep them safe. We are delighted to team with this outstanding children's brand in creating our joint safety awareness initiative," said Martin R. Eichelberger, M.D., President and Chief Executive Officer of Safe Kids Worldwide.
© 2006 Business Wire
