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DGAP-UK-Regulatory: Nokia sharpens strategy and provides updates to its targets and outlook

Nokia  / Miscellaneous 
 
14.06.2012 08:30 
 
Dissemination of a UK Regulatory Announcement, transmitted by 
DGAP - a company of EquityStory AG. 
The issuer is solely responsible for the content of this announcement. 
=-------------------------------------------------------------------------- 
 
 
Company announces targeted investments in key growth areas, operational changes 
and significantly increased cost reduction target 
 
Company lowers Devices & Services outlook for the second quarter 2012 
 
Nokia Corporation 
Stock exchange release 
June 14, 2012 at 9.30 (CET+1) 
 
Espoo, Finland - Nokia today outlined a range of planned actions aimed at 
sharpening its strategy, improving its operating model and returning the 
company to profitable growth. While planning to significantly reduce its 
operating expenses, Nokia remains focused on the unique experiences offered by 
its smartphones and feature phones, including an increased emphasis on 
location-based services. 
 
Nokia's strategy is about delivering great mobile products that sense the 
world. Nokia plans to: 
 
- Invest strongly in products and experiences that make Lumia smartphones stand 
out and available to more consumers; 
- Invest in location-based services as an area of competitive differentiation 
for Nokia products and extend its location-based platform to new industries; 
and 
- Improve the competitiveness and profitability of its feature phone business. 
 
To execute this strategy, Nokia is making changes to its management team by 
tapping into the strong leadership bench at the company. 
 
To support this period of transition, Nokia intends to improve its operating 
model by significantly reducing its Device & Services operating expenses, 
substantially reducing its headcount and reducing its factory footprint. As a 
result, Nokia intends to return to sustainable non-IFRS operating profitability 
in Devices & Services as soon as possible. 
 
'We are increasing our focus on the products and services that our consumers 
value most while continuing to invest in the innovation that has always defined 
Nokia,' said Stephen Elop, Nokia president and CEO. 'We intend to pursue an 
even more focused effort on Lumia, continued innovation around our feature 
phones, while placing increased emphasis on our location-based services. 
However, we must re-shape our operating model and ensure that we create a 
structure that can support our competitive ambitions.' 
 
Targeted investments 
In Smart Devices, Nokia plans to extend its strategy by broadening the price 
range of Lumia and continuing to differentiate with the Windows Phone platform, 
new materials, new technologies and location-based services. In line with this 
strategy, Nokia today announced the planned acquisition of assets from 
Sweden-based Scalado, which currently has imaging technology on more than 1 
billion devices. This acquisition is aimed at strengthening Nokia's imaging 
assets. 
 
Nokia's location-based platform is expected to be another principal area of 
investment as Nokia plans to differentiate its portfolio of Lumia smartphones 
with leading location-based services including navigation and visual search 
applications such as the recently announced Nokia City Lens. Additionally, the 
company plans to extend its mapping technology to multiple industries to 
strengthen the platform and generate new revenue. 
 
In Mobile Phones, Nokia intends to improve its competitiveness and 
profitability. Nokia aims to further develop its Series 40 and Series 30 
devices, and invest in key feature phone technologies like the Nokia Browser, 
aiming to be the world's most data efficient mobile browser. Early results of 
this innovation can be found in Nokia's latest Asha feature phones which offer 
a full-touch screen experience at lower prices. 
 
Operational changes and updated cost reduction target 
Balancing its investment priorities, Nokia plans to rescale the company by 
making additional reductions in Devices & Services. Nokia plans to pursue a 
range of planned measures including: 
 
- Reductions within certain research and development projects, resulting in the 
planned closure of its facilities in Ulm, Germany and Burnaby, Canada; 
- Consolidation of certain manufacturing operations, resulting in the planned 
closure of its manufacturing facility in Salo, Finland. Research and 
Development efforts in Salo to continue; 
- Focusing of marketing and sales activities, including prioritizing key 
markets; 
- Streamlining of IT, corporate and support functions; and 
- Reductions related to non-core assets, including possible divestments. 
 
As a result of the planned changes announced today, Nokia plans to reduce up to 
10,000 positions globally by the end of 2013. Nokia is beginning the process of 
engaging with employee representatives in accordance with country-specific 
legal requirements. 
 
'These planned reductions are a difficult consequence of the intended actions 
we believe we must take to ensure Nokia's long-term competitive strength,' 
added Elop. 'We do not make plans that may impact our employees lightly, and as 
a company we will work tirelessly to ensure that those at risk are offered the 
support, options and advice necessary to find new opportunities.' 
 
Taking into account these planned measures the company now targets to reduce 
its Devices & Services non-IFRS operating expenses to an annualized run rate of 
approximately EUR 3.0 billion by the end of 2013. This is an update to Nokia's 
target to reduce Devices & Services non-IFRS operating expenses by more than 
EUR 1.0 billion for the full year 2013, compared to the full year 2010 Devices 
& Services non-IFRS operating expenses of EUR 5.35 billion. This means that in 
addition to the already achieved annualized run rate saving of approximately 
EUR 700 million at the end of first quarter 2012, the company targets to 
implement approximately EUR 1.6 billion of additional cost reductions by the 
end of 2013. 
 
As part of these planned changes, Nokia will closely assess the future of 
certain non-core assets. In line with this, Nokia today announced plans to 
divest Vertu, its luxury mobile phones business to EQT VI, a European private 
equity firm. 
 
Renewed leadership team 
Nokia also announced today in a separate press release a number of changes to 
its senior leadership. Nokia announced that it has appointed Juha Putkiranta as 
executive vice president of Operations; Timo Toikkanen as executive vice 
president of Mobile Phones; Chris Weber as executive vice president of Sales 
and Marketing; Tuula Rytila as senior vice president of Marketing and Chief 
Marketing Officer; and Susan Sheehan as senior vice president of 
Communications. Putkiranta, Toikkanen and Weber will join the Nokia Leadership 
Team effective July 1, 2012. 
 
Jerri DeVard steps down as chief marketing officer; Mary McDowell steps down as 
executive vice president of Mobile Phones; and Niklas Savander steps down as 
executive vice president of Markets. DeVard, McDowell and Savander will all 
continue in advisory roles through the transition of their roles; however, they 
step down from the Nokia Leadership Team effective June 30, 2012. 
 
Financial impact and outlook for Devices & Services 
Nokia expects further charges of approximately EUR 1.0 billion relating to 
restructuring activities in Devices & Services by the end of 2013 in connection 
with its updated Devices & Services operating expense target. This is in 
addition to cumulative charges of approximately EUR 900 million recognized as 
of the end of first quarter 2012 in connection with previously announced 
restructuring activities. By the end of the first quarter 2012, Nokia had 
cumulative restructuring related cash outflows of approximately EUR 450 
million. From the second quarter 2012 onwards, Nokia expects restructuring 
related cash outflows to be approximately EUR 650 million in 2012 and 
approximately EUR 600 million in 2013. Out of the total expected charges 
relating to restructuring activities of EUR 1.9 billion, Nokia expects non-cash 
charges to be approximately EUR 200 million. 
 
These cost reduction measures are designed to return Nokia's Devices & Services 
business to sustainable non-IFRS operating profitability as soon as possible. 
 
During the second quarter 2012, competitive industry dynamics are negatively 
affecting the Smart Devices business unit to a somewhat greater extent than 
previously expected. Furthermore, while visibility remains limited, Nokia 
expects competitive industry dynamics to continue to negatively impact Devices 
& Services in the third quarter 2012. Nokia now expects its non-IFRS Devices & 
Services operating margin in the second quarter 2012 to be below the first 
quarter 2012 level of negative 3.0%. This compares to the previous outlook of 
similar to or below the first quarter level of negative 3.0%. 
 
'Nokia is significantly increasing its cost reduction target for Devices & 
Services in support of the streamlined strategy announced today,' said Timo 
Ihamuotila, executive vice president and CFO. 'With these planned actions, we 
believe our Devices & Services business has a clear path to profitability. 
Nokia intends to maintain its strong financial position while proceeding 
aggressively with actions aimed at creating shareholder value.' 
 
Nokia will be hosting a conference call today at 13:00 UK time (8:00 EST). The 
dial-in number for media (listen only - the question and answer session will be 
limited to financial analysts and investors only) is +1 706 634 5012. 
Conference ID: 90228970. 
 
The dial-in number for financial analysts and investors is US: +1 888 636 1561. 
Conference ID: 90228970. UK: +44 1452 560 299. Conference ID: 90489609. 
 
A replay of the call will be available soon after the call completion. The 
replay number is US: +1 800 585 8367.  Conference ID: 90228970 . UK: +44 1452 
550 000. Conference ID: 90489609. 
 
Nokia will provide full second quarter results and more details when it reports 
its second quarter 2012 results on July 19, 2012. 
 
About Nokia 

(MORE TO FOLLOW) Dow Jones Newswires

June 14, 2012 02:30 ET (06:30 GMT)

© 2012 Dow Jones News
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