eMbience Inc., a seasoned mobile technology company that equips brands, advertisers and content providers with tools to build wireless applications and promotions, today announced that it will license, customize and distribute QUALCOMM's Short Voice Service (SVS) to wireless operators and OEMs.
SVS is a versatile, user-friendly consumer messaging service consisting of a BREW® application resident on the handset. The sender launches the application and records a voice message, which is delivered via a peer-to-peer mode (using QUALCOMM's QPeer protocol) to SVS-equipped devices or in an integrated server mode where messages can be sent to non-SVS equipped devices.
"We are excited to build on QUALCOMM's SVS to create a truly exciting addition to the world of messaging," said Nimish Shrivastava, PhD, President and CEO, eMbience. "We are confident that SVS has the capability to drive new, long-term revenue streams for operators and handset vendors while offering advanced capabilities for the consumer."
"SVS allows operators and device manufacturers to create customized solutions to meet the unique demands of their partners," said Mitch Oliver, vice president of solutions and marketing for QUALCOMM Internet Services. "With SVS, eMbience will aim to drive customer usage and satisfaction, as well as leverage the potential to evolve SVS by building it into the device menu and eventually using it for emergency or broadcast situations."
SVS solution features:
- SMS-like, one-way messaging with voice packets instead of text
- Capability to send messages to single or multiple recipients
- Utilization of available ringtones for notification
- Integration with the subscriber's device contact list
- Messaging management options that include Inbox/Outbox, Play, Reply, Forward Add to Contacts, Lock, Delete and Info
BREW solutions change the way people relate to wireless data services. By enabling discovery and delivery of high-value content, BREW creates opportunities for the wireless industry to enhance consumers' mobile data experience. QUALCOMM's comprehensive and targeted BREW Signature Solutions offer reduced time to market and lower capital investment for companies providing mobile products and services. Customers also can benefit from several modular BREW offerings, including uiOne, deliveryOne and QPoint, which provide the foundation for customer-differentiated wireless data capabilities.
About eMbience Inc.
eMbience is a mobile technology company that equips brands, advertisers and content providers with web-based tools and templates to design, create and execute robust, multimedia applications, ads and promotions. Our suite of products supports forward-looking mobile and advertising strategies with deployment across BREW, J2ME and WAP platforms on over 250 devices. eMbience build and publishes innovative information, entertainment, media and location-based applications for mobile phones based on its Brand Builder technology. As an Elite BREW Developer®, eMbience has key partnerships with brand partners in addition to offering its own diverse portfolio of applications.
QUALCOMM and BREW are registered trademarks of QUALCOMM Incorporated. uiOne, deliveryOne and QPoint are trademarks of QUALCOMM Incorporated. All other trademarks are the property of their respective owners.
