Idearc Media Corp. and MagicYellow, Inc. have signed an agreement that allows Idearc to place its Superpages.com® performance-based advertisers across MagicYellow.com's search platform.
"As a local search expert, we are pleased to partner with MagicYellow to extend our advertisers' content over their local network," said Eric Chandler, President - Internet of Idearc Media. "This new agreement continues to expand our distribution, allowing us to deliver relevant search campaigns for a greater number of our local and national advertisers."
MagicYellow, one of the nation's leading online yellow page directories, is dedicated to excellence in quality service and consumer experience.
"We are pleased to work with Idearc Media and believe that the large base of Superpages.com's local advertisers will enable users to find even more highly relevant local businesses to connect with and purchase from," said Tahl Kopel, President of MagicYellow.
In 2006, Superpages.com, the expert in local search, had more than 2.8 billion network searches and more than 18 million small-to-medium-sized business listings in the United States, 11 million of which feature enhanced content.
About Idearc Inc.
Idearc Inc. connects buyers and sellers with its multi-platform of advertising solutions including Verizon® Yellow Pages, Verizon® White Pages, smaller-sized portable Verizon® Yellow Pages Companion Directories, Superpages.com®, Superpages MobileSM, Solutions At Hand magazine, Solutions at Home magazine, and Solutions on the Move and Solutions Direct direct mail packages. Idearc provides sales, publishing and other related services for more than 1,200 distinct directory titles in 35 states and the District of Columbia. Superpages.com, the expert in local search with more than 2.8 billion network searches and 18 million business listings in the United States in 2006, offers advertisers a variety of online advertising solutions. Superpages Mobile provides local search functionality for wireless subscribers. For more information, visit www.Idearc.com.
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