This Holiday Season, Gobble up Turkey Lit'l Smokies by Hillshire Farm

Hillshire Farm launches a lower fat version of everyone's favorite cocktail link, just in time for party season

The third paragraph has been corrected to read:

“Now more than ever, consumers are looking for simple ways to make small changes in their diets without making big sacrifices on taste,” said Tim Roush, vice president, lunch and dinner brands for Hillshire Farm. “Our goal was to take one of America's favorite bite-sized appetizers and offer it in a leaner meat with all of the quality and flavor Hillshire Farm is known for. We couldn't be more pleased with the result.”

The corrected release reads:

THIS HOLIDAY SEASON, GOBBLE UP TURKEY LIT'L SMOKIES^® BY HILLSHIRE FARM^®

Hillshire Farm launches a lower fat version of everyone's favorite cocktail link, just in time for party season

Hillshire Farm has announced their latest product to hit supermarket shelves, Hillshire Farm Turkey Lit'l Smokies. This spin on the classic cocktail link is perfect for holiday entertaining, and with two-thirds less fat than regular Lit'l Smokies, Turkey Lit'l Smokies cocktail links will delight your guests without adding too many calories to the festivities.

Hillshire Farm Lit'l Smokies cocktail links have always been a holiday party pleaser, with over 18 million pounds being sold in the months of November and December alone - that's equivalent to the amount of steel that supports the Hoover Dam¹! With consumers watching their waistlines around the holidays, Hillshire Farm TurkeyLit'l Smokies are a timely and ideal alternative to the traditionally calorie-rich holiday hors d' oeuvres. According to a national survey recently conducted by Greenfield Online, 62% of adults are becoming more health-conscious in their food purchases, and the NPD reports that “lite” and diet food options will continue to gain popularity in the upcoming years.

“Now more than ever, consumers are looking for simple ways to make small changes in their diets without making big sacrifices on taste,” said Tim Roush, vice president, lunch and dinner brands for Hillshire Farm. “Our goal was to take one of America's favorite bite-sized appetizers and offer it in a leaner meat with all of the quality and flavor Hillshire Farm is known for. We couldn't be more pleased with the result.”

Turkey Lit'l Smokies cocktail links can be prepared in an abundance of ways: wrap them in low-fat crescent rolls or turkey bacon, or try dipping them in marinara sauce or salsa. Here's a recipe for an instant party favorite:

Baked Sauerkraut with Hillshire Farm Turkey Lit'l Smokies
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Prep Time: 10 minutes
Bake Time: 30 minutes
Makes: 4 servings
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Ingredients:
1	�	pkg. Hillshire Farm Turkey Lit'l Smokies
1		tablespoon butter
1		small onion, chopped
1		medium apple, chopped
1/4		cup packed brown sugar, packed
1		can (14 oz.) sauerkraut, rinsed, drained
�
Preparation:
		1.	�	Preheat oven to 350ºF. Open package of Hillshire Farm Turkey Lit'l Smokies cocktail links and drain off any liquid.
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		2.		Melt butter in a large skillet over medium-high heat. Add onion and apple cook and stir until tender, about 5-6 minutes. Stir in brown sugar; remove from heat.
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		3.		Place sauerkraut into a 1-1/2 quart baking dish. Top sauerkraut with Hillshire Farm Turkey Lit'l Smokies and apple mixture. Bake 30-35 minutes or until hot.

In supermarkets nationwide this holiday season, Hillshire Farm Turkey Lit'l Smokies cocktail links are available in 14 ounce packs for a suggested retail price of $3.99. Visit www.GoMeat.com for more information on Hillshire Farm and Turkey Lit'l Smokies, including recipes and product details.

About Hillshire Farm

Hillshire Farm has been providing quality meat products since 1934. Our products are versatile, easy to use and are available in convenient stay-fresh packaging in a variety of cuts, sizes and flavors. The Hillshire Farm portfolio of quality meats include Hillshire Farm sausage products, such as Hillshire Farm Smoked Sausage, Hillshire Farm Link Sausage and Hillshire Farm Lit'l Smokies^® cocktail links. Visit www.gomeat.com for additional information.

About Sara Lee Corporation

Each and every day, Sara Lee (NYSE: SLE) delights millions of consumers and customers around the world. The company has one of the world's best-loved and leading portfolios with its innovative and trusted food, beverage, household and body care brands, including Ambi Pur, Ball Park, Douwe Egberts, Hillshire Farm, Jimmy Dean, Kiwi, Sanex, Sara Lee, Senseo and Bimbo. Collectively, these brands generate approximately $13 billion in annual net sales covering nearly 200 countries. The Sara Lee community consists of 41,000 employees worldwide. Please visit www.saralee.com for the latest news and in-depth information about Sara Lee and its brands.

¹http://articles.latimes.com/1985-09-22/news/mn-18528_1_hoover-dam

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Sara Lee Corporation
Sara Matheu, [phone]
or
MWW Group
Nicole Albano, [phone]