By Jonathan Stempel
NEW YORK, March 10 (Reuters) - Burberry Group Plc, a maker of luxury apparel, scarves and handbags, has sued TJX Cos, accusing the operator of the off-price TJ Maxx, Marshalls and HomeGoods stores of selling counterfeit goods.
The trademark lawsuit was filed in Manhattan federal court on March 3, the same week the handbag and briefcase maker Coach Inc filed a similar complaint against discount retailer Kmart Corp, a unit of Sears Holdings Corp.
Luxury goods companies are protective of their trademarks, fearing that misuse will damage their reputation, confuse consumers and reduce sales.
TJX did not respond to requests for comment on Wednesday. The Framingham, Massachusetts-based company has been ramping up upscale offerings, including such brands as 7 For All Mankind and Tahari, putting it into more direct competition with such retailers as Macy's Inc and Saks Inc.
In its lawsuit, Burberry accused TJX of selling various trademark-infringing products, including jackets, picture frames, polo shirts, scarves and luggage, over the past four years.
Burberry is perhaps best known for what it calls its 'Burberry Check' trademark, a cross-hatched design typically using camel, red, black and white colors.
The British retailer said its trademarks 'have become famous and serve to symbolize Burberry and its reputation as a manufacturer of high-quality luxury brand products.'
By selling counterfeit goods, Burberry said, TJX stores are trying 'to attract their target customer base and profit at Burberry's expense.'
Burberry seeks to halt the sale of infringing products, the destruction of unauthorized products, a requirement that TJX make 'corrective advertisements,' triple damages and other remedies.
The case is Burberry Ltd v. The TJX Companies Inc, U.S. District Court, Southern District of New York, No. 10-01711.
(Reporting by Jonathan Stempel; additional reporting by Phil Wahba; editing by John Wallace) Keywords: TJX/BURBERRY (jon.stempel@thomsonreuters.com +1 646 223 6317; Reuters Messaging: jon.stempel.reuters.com@reuters.net) COPYRIGHT Copyright Thomson Reuters 2010. All rights reserved. The copying, republication or redistribution of Reuters News Content, including by framing or similar means, is expressly prohibited without the prior written consent of Thomson Reuters.
NEW YORK, March 10 (Reuters) - Burberry Group Plc, a maker of luxury apparel, scarves and handbags, has sued TJX Cos, accusing the operator of the off-price TJ Maxx, Marshalls and HomeGoods stores of selling counterfeit goods.
The trademark lawsuit was filed in Manhattan federal court on March 3, the same week the handbag and briefcase maker Coach Inc filed a similar complaint against discount retailer Kmart Corp, a unit of Sears Holdings Corp.
Luxury goods companies are protective of their trademarks, fearing that misuse will damage their reputation, confuse consumers and reduce sales.
TJX did not respond to requests for comment on Wednesday. The Framingham, Massachusetts-based company has been ramping up upscale offerings, including such brands as 7 For All Mankind and Tahari, putting it into more direct competition with such retailers as Macy's Inc and Saks Inc.
In its lawsuit, Burberry accused TJX of selling various trademark-infringing products, including jackets, picture frames, polo shirts, scarves and luggage, over the past four years.
Burberry is perhaps best known for what it calls its 'Burberry Check' trademark, a cross-hatched design typically using camel, red, black and white colors.
The British retailer said its trademarks 'have become famous and serve to symbolize Burberry and its reputation as a manufacturer of high-quality luxury brand products.'
By selling counterfeit goods, Burberry said, TJX stores are trying 'to attract their target customer base and profit at Burberry's expense.'
Burberry seeks to halt the sale of infringing products, the destruction of unauthorized products, a requirement that TJX make 'corrective advertisements,' triple damages and other remedies.
The case is Burberry Ltd v. The TJX Companies Inc, U.S. District Court, Southern District of New York, No. 10-01711.
(Reporting by Jonathan Stempel; additional reporting by Phil Wahba; editing by John Wallace) Keywords: TJX/BURBERRY (jon.stempel@thomsonreuters.com +1 646 223 6317; Reuters Messaging: jon.stempel.reuters.com@reuters.net) COPYRIGHT Copyright Thomson Reuters 2010. All rights reserved. The copying, republication or redistribution of Reuters News Content, including by framing or similar means, is expressly prohibited without the prior written consent of Thomson Reuters.
