Nestlé S.A. / Nestlé's new Maison Cailler brand creates chocolate haute couture . Processed and transmitted by Thomson Reuters ONE. The issuer is solely responsible for the content of this announcement.
Nestlé has created a new luxury brand that delivers fresh chocolates, tailor-made for individual tastes.
Maison Cailler is a unique profiling system that consumers can use to discover their 'chocolate personality' and share the result with their friends online.
Within 48 hours of using the service, consumers will be sent a box of Maison Cailler chocolates that have been carefully selected to match their individual preferences.
Read the full story: www.nestle.com/Media/NewsAndFeatures/Pages/Maison_Cailler.aspx (http://www.nestle.com/Media/NewsAndFeatures/Pages/Maison_Cailler.aspx?WT.mc_id=MaisonCailler_alert_nf_20102011)
Watch the live press conference: http://www.thomson-webcast.net/uk/dispatching/?Nestle_9_month_press_conference_2011 (http://www.thomson-webcast.net/uk/dispatching/?Nestle_9_month_press_conference_2011)
Laurent Freixe, Executive Vice President and Zone Director for Europe announces the new brand at our Press Conference in Paris, France
High resolution images: http://www.flickr.com/photos/28056346@N06/sets/72157627935703686/ (http://www.flickr.com/photos/28056346@N06/sets/72157627935703686/)
More Nestlé news: www.nestle.com (http://www.nestle.com/?WT.mc_id=MaisonCailler_alert_home_20102011)
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Source: Nestlé S.A. via Thomson Reuters ONE
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