VEVEY (dpa-AFX) - Nestle SA (NSTR.L) Tuesday announced that it has launched a new coffee machine designed to appeal to Europe's millions of small businesses. The Nescafé Alegria, which is being rolled out by the company's 'out-of-home' food services business Nestlé Professional, is aimed at so-called 'micro-enterprises' of fewer than ten employees. Micro-enterprises represent nine out of ten small to medium-sized enterprises in Europe, which in turn account for 99% of all businesses on the continent. Nestlé says it has identified a gap in this market for a cost-effective system that allows small organisations to make a range of café-style coffees for their customers
Copyright RTT News/dpa-AFX
© 2012 AFX News
