Fifth Third Bank, a leader in delivering financial empowerment programs to individuals of all ages, is expanding its programming to include the American Bankers Association's Teach Children to Save (TCTS) program for eighth-grade students. Previously offered in several bank affiliates, TCTS will begin launching throughout the Company on April 24, 2012, National Teach Children to Save Day.
TCTS is a signature program of the ABA Education Foundation, which engages bankers to help kids develop a lifelong savings habit. Fifth Third employees will deliver the Teach Children to Save curriculum to students. Beyond the classroom, the Bank will offer Financial Empowerment Days at each school for teachers, parents and students. Fifth Third Bank also will participate in the ABA's Race to Save 2012, an effort to facilitate the opening of 100,000 children's savings accounts across the country.
TCTS augments the Bank's current financial empowerment strategy, which evolved from a foundational belief that knowledge about finances and access to appropriate financial services are essential to an individual's ability to make good decisions and achieve personal goals. The Bank's mission is to financially empower students at all grade levels with special emphasis on the grades in which students are most likely to have a proficiency test (third-, fifth-, eighth-, and eleventh-grade).
"Partnering with the ABA to deliver their excellent financial literacy program to eighth-graders in our local markets is an excellent way to reach students at another crucial age," said Louise Gissendaner, vice president and director of community outreach. "We are intentional about targeting suitable grade levels and providing access to the information kids need before they reach adulthood."
The company's financial empowerment programs are detailed at Fifth Third Bank's Financial Empowerment Website located at www.53.com/financial-empowerment. It includes information about the Fifth Third Bank Young Bankers Club, the Company's financial literacy program for fifth-grade students, as well as its teen and adult programs.
Fifth Third Bancorp is a diversified financial services company headquartered in Cincinnati, Ohio. The Company has $117 billion in assets and operates 15 affiliates with 1,315 full-service Banking Centers, including 104 Bank Mart® locations open seven days a week inside select grocery stores and 2,404 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates four main businesses: Commercial Banking, Branch Banking, Consumer Lending, and Investment Advisors. Fifth Third also has a 39% interest in Vantiv Holding, LLC, formerly Fifth Third Processing Solutions, LLC. Fifth Third is among the largest money managers in the Midwest and, as of March 31, 2012, had $296 billion in assets under care, of which it managed $26 billion for individuals, corporations and not-for-profit organizations. Investor information and press releases can be viewed at www.53.com. Fifth Third's common stock is traded on the NASDAQ® National Global Select Market under the symbol "FITB." Fifth Third Bank. Member FDIC.
Contacts:
Fifth Third Bank
Stacie Haas, 513-534-5113
