WASHINGTON (dpa-AFX) - Viacom Inc. (VIAB, VIA) Thursday named John Halley as Executive Vice President and Chief Operating Officer of Ad Sales for Viacom Media Networks.
Halley will be responsible for the company's pricing and inventory, commercial operations, finance and business intelligence functions across the Viacom Media Networks ad sales linear and digital portfolio.
This includes Viacom Media Networks' Music & Entertainment Ad Sales, which covers the company's adult-focused brands including MTV, VH1, CMT, Logo, Comedy Central, TV Land and Spike; and Nickelodeon Group Ad Sales, which covers the Nickelodeon family of brands.
Halley will report to Jeff Lucas, Head of Sales, Music and Entertainment and Jim Perry, Head of Sales, Nickelodeon Group. He will also report to Rich Eigendorff, Chief Operating Officer, Viacom Media Networks, on business intelligence. He will remain based in the company's New York headquarters.
Halley joined Viacom in 2007 as Senior Vice President, Ad Sales Finance and additionally assumed leadership of ad sales business intelligence in 2008.
Prior to joining Viacom, Halley was CFO of integrated marketing agency Pipeline LLC, and before that spent several years in the music industry.
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