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PR Newswire
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Carl's Jr.(R) Unveils Lakers(R) Legends Poster


LOS ANGELES, Jan. 30 /PRNewswire/ -- Carl's Jr.(R) announced today that it will offer restaurant guests a poster portraying three legendary members of the Los Angeles Lakers(R). The limited-edition poster is available at participating Los Angeles and Orange County restaurants beginning Wednesday, Feb. 1, and features the faces of Jerry West, Kareem Abdul-Jabbar and Kobe Bryant -- three Lakers who have left an indelible mark on Lakers history. Carl's Jr. guests who purchase a large combo meal through Feb. 26 (or as long as supplies last) will receive a free poster.

The handsome poster bears the slogan, "They who endure, conquer," a powerful message of encouragement for Lakers fans, who steadfastly stand behind their team through wins and losses. "This poster and its message will resonate with tried-and-true Lakers fans," said Blain Skinner, executive director of corporate sponsorships for the Los Angeles Lakers. "We're pleased to team up with Carl's Jr. again this year to give fans another chance to root for their hometown team."

Renae Scott, vice president of regional marketing and media for Carl's Jr., agreed, saying, "For the last two years, Lakers fans showed their true colors by visiting Carl's Jr. restaurants to enjoy our delicious burgers and collect their sets of limited-edition Lakers bobbleheads." She continued, "This year, we're pleased to change things up by offering them a collectible poster to hang above their bobblehead sets -- free when they buy a large combo meal. It's a tasty opportunity to show support for a franchise that means so much to so many."

Carl's Jr. has supported hometown teams through past in-store promotions with the San Francisco Giants(R), Sacramento Kings(R), St. Louis Rams(R) and the Colorado Avalanche(R).

For more information, pictures of the poster and a list of the Carl's Jr. restaurants participating in the promotion, visit the Los Angeles Lakers Web site at http://www.lakers.com/.

Carl's Jr. is a wholly owned subsidiary of CKE Restaurants, Inc. of Carpinteria, Calif. As of the third fiscal quarter ended Nov. 7, 2005, CKE Restaurants, Inc., through its subsidiaries, had a total of 3,163 franchised or company-owned restaurants in 43 states and in 13 countries, including 1,042 Carl's Jr. restaurants, 2,004 Hardee's(R) restaurants and 101 La Salsa Fresh Mexican Grill(R) restaurants. For more information, or to find a Carl's Jr. near you, go to http://www.ckr.com/ or http://www.carlsjr.com/.
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