Creator of leading digital ad platform, AdVantage, continues its winning streak.
SANTA MONICA, California, Oct. 23, 2018 /PRNewswire/ -- At the Search & Information Industry Association (SIINDA) Media Conference held in Dubrovnik, Croatia this week, MatchCraft was awarded two Platinum Industry Excellence Awards. This is MatchCraft's third time being recognized at the conference. This year, the judges created a new higher award category, Platinum, as they deemed MatchCraft's products worthy of more than Gold. The SIINDA conference is Europe's most prestigious local search event.
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SIINDA's Industry Excellence Awards honor member companies that have proven to be innovative, customer centric and results oriented. The independent judging panel was a mix of media professors and industry experts from across the European continent.
MatchCraft won the following awards:
1) Platinum in the Attribution & Engagement category for its Customizable Merchant Reporting Dashboard.
2) Platinum in the Sales & Marketing Automation category for its social offerings, AdVantage Social Connect & AdVantage Social Express.
These awards highlight MatchCraft's continued dedication towards providing its customers with the best possible products and services. "Having been long standing SIINDA partners, we understand how valuable their recognition is. As such we are thrilled that our efforts to introduce new ways to help local businesses be successful with marketing solutions have been recognized by SIINDA," said Sandy Lohr, MatchCraft's CEO.
The newly launched Social Express enhances MatchCraft's Social solutions and takes advantage of CitizenNet, an inaugural Facebook Partner since 2010. CitizenNet has developed patented systems that automate targeting and optimization.
Recently, MatchCraft celebrated its 20th Anniversary and launched the French & Portuguese versions of its website. Earlier this year, MatchCraft was honored with the Global Growth Hacker of the Year Award at the annual Bing Partner Summit held in Seattle. "These awards come at a very important time for our company as we celebrate 20 years of excelling in business," said Lohr. "It is an exciting time for MatchCraft!"
SIINDA (Search & Information Industry Association) is the leading Europe based non-profit association bringing together companies in the search (digital, mobile, print, vertical directories and platforms), information, and telecommunication sectors as well as businesses providing "on demand" services. They have global members and SIINDA's Media Tech conference explores everything from what the Cloud means for Local Search, to data security, why location matters with perspectives on cross media advertising. Attendees include some of Europe's greatest digital companies and minds.
Founded in 1998, MatchCraft celebrated its 20th anniversary this year. MatchCraft provides a best-in-class marketing platform that enables companies to successfully sell and manage search, display, and social campaigns for their advertisers. Unlike other marketing technology platforms, MatchCraft's platform AdVantageTM helps organizations efficiently manage campaigns of all sizes, enabling clients to deliver spectacular results to their advertisers. MatchCraft's sophisticated real-time bidding algorithms, and team of digital marketing enthusiasts, work relentlessly to deliver exceptional ROI for merchants around the world. MatchCraft has headquarters in the heart of "Silicon Beach," in Santa Monica, Calif., with additional offices in The Netherlands, India and Brazil. For digital marketing news, advice and to stay in the loop on product rollouts, follow MatchCraft on Facebook, MatchCraft on Twitter, or visit www.MatchCraft.com
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