Wii Fit Plus Experience Lets Target Shoppers Enjoy Fun and Fitness in a Mini Yoga Studio
Target:
WHAT: |  | When Los Angeles-area shoppers visit select Target® stores this month, they'll find some fun ways to stick to their fitness-focused New Year's resolutions. On weekends from January 16-31, shoppers across Los Angeles will be treated to the Wii Fit™ Plus Experience in the parking lots or entrances of various Target stores. Visitors can stop by to get some "feet-on" time with the Wii Fit Plus software and try out the game's various balance activities in an atmosphere reminiscent of a yoga studio. Nintendo and Target ambassadors will be on hand to provide visitors with demos, information and healthy snacks from Archer Farms®. |
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While supplies last, visitors who complete the Wii Fit Plus demo will be given a Target GiftCardâ„¢ valued at $15 that can be applied toward Wii Fit Plus or any other Target items. Wii Fit Plus includes the original Wii Fit activities as well as more than 20 new activities, customizable workout routines and even a way to track the number of calories burned. Wii Fit Plus with the Wii Balance Boardâ„¢ accessory is available at a suggested retail price of $99.99, while Wii Fit owners who want to upgrade to Wii Fit Plus can buy the disc alone at a suggested retail price of $19.99. | ||
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WHO: | Los Angeles-area moms, families, fitness-focused consumers and Target shoppers of all kinds | |
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WHEN/WHERE: | January 16-17 | |
| 2705 Teller Road | ||
| Thousand Oaks, CA 91320 | ||
| 10am – 5pm | ||
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| January 23-34 | ||
| 1800 W. Empire Ave. | ||
| Burbank, CA 91504 | ||
| 10am – 5pm | ||
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| January 30-31 | ||
| 24425 Magic Mountain Parkway | ||
| Valencia, CA 91355 | ||
| 10am – 5pm | ||
VISUALS:
- Consumers of all ages gathered in the Target parking lot to enjoy a workout with Wii Fit Plus
- Los Angeles-area residents enjoying live demonstrations of Wii Fit Plus
- Kids and adults enjoying Wii Fit Plus' balance activities together in an area reminiscent of a yoga studio
Contacts:
Eileen Tanner, GolinHarris
509-628-1993 (Office)
etanner@golinharris.com
or
Julia
Roether, TriplePoint for Target
(310) 231-8781 (Office)
julia@triplepointpr.com
