Adcore Inc.: Adcore Appointed to Lead Sports Direct's Digital Marketing Effort in Australia and New Zealand

A Major UK-Based Sportswear Retailer and Fraser Group Subsidiary

TORONTO, ON / ACCESSWIRE / November 27, 2024 / Adcore Inc. (the "Company" or "Adcore") (TSX:ADCO)(OTCQX:ADCOF)(FSE:ADQ), a global leader in marketing technology empowering businesses to maximize their digital marketing potential with its innovative AI-powered platform ("Marketing Cloud"), today announced it has been appointed to lead the digital marketing efforts for Australia and New Zealand on behalf of Sports Direct, a major UK-based sportswear retailer and a key member of the Fraser Group.

Adcore will spearhead the digital marketing strategy across multiple online channels, including Google, Meta, Microsoft, and others, to support Sports Direct's entry into the new markets of Australia and New Zealand. This collaboration aims to establish the brand in the region, targeting sports and lifestyle consumers, while enhancing Sports Direct's position as a global market leader.

Omri Brill, Adcore CEO and Founder commented, "We are thrilled to partner with Sports Direct, a globally recognized leader in sports and lifestyle retail. Their trust in Adcore to lead their digital marketing efforts as they expand into Australia and New Zealand is a testament to their forward-thinking approach and commitment to excellence. Together, we look forward to delivering innovative, data-driven campaigns that will solidify their position as a market leader in this dynamic region." Mr. Brill continued, "With a global presence spanning offices in Israel, United States, Canada, Australia, and China, Adcore has established itself as the premier partner for brands seeking to expand into new markets."

Sports Direct's Australian Spokesperson Nitin Bajaj commented, "Partnering with Adcore marks an exciting chapter for Sports Direct. We look forward to leveraging Adcore's expertise coupled with their technologies to strengthen our brand presence and further drive our ambitious growth goals."

ABOUT ADCORE

Adcore is a leading AI-powered marketing technology company.

By combining extensive industry knowledge and experience with its proprietary artificial intelligence (AI) powered technology, Adcore offers a unique digital marketing solution that empowers entrepreneurs and advertisers by managing and automating their e-commerce store advertising and monitoring and analyzing the performance of their advertising budget to ensure maximum Return on Investment. Adcore is a certified Google Premier Partner, Elite Tier Microsoft Partner, Facebook Partner, Verified Amazon Partner, and TikTok Partner.

Established in 2006, the Company employs over fifty people in its headquarters in Tel Aviv, Israel and satellite offices in Toronto, Canada, Melbourne, Australia, Hong Kong and Shanghai, China.

For more information about Adcore, please visit https://www.adcore.com/investors/, https://www.adcore.com/blog or follow us on LinkedIn.

FORWARD-LOOKING STATEMENTS

This press release contains or may contain certain forward-looking statements, including statements about the Company. Wherever possible, words such as "may", "will", "should", "could", "expect", "plan", "intend", "anticipate", "believe", "estimate", "predict" or "potential" or the negative or other variations of these words, or similar words or phrases, have been used to identify these forward-looking statements. These statements reflect management's current beliefs and are based on information currently available to management as at the date hereof.

Forward-looking statements involve significant risk, uncertainties and assumptions. Many factors could cause actual results, performance or achievements to differ materially from the results discussed or implied in the forward-looking statements. These factors should be considered carefully and readers should not place undue reliance on the forward-looking statements. Although the forward-looking statements contained in this press release are based upon what management believes to be reasonable assumptions, the Company cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this press release, and the Company assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.

For further information please contact:

ADCORE INC.
https://www.adcore.com/investors/

Nick Campbell, CFA		Martijn van den Bemd
Investor Relations		Chief Partnerships Officer
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SOURCE: Adcore Inc.

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