NORTHAMPTON, MA / ACCESSWIRE / March 14, 2023 / Today, the idea that business can be a force for good is mainstream…but it wasn't always that way. The early pioneers, including host Carol Cone, invested and contributed to the creation of Business for Social Responsibility, a sustainable business network and consultancy focused on creating a world in which all people can thrive on a healthy planet, in 1992. Fourteen years later, three college friends launched a new movement: one that would transform the global economy through a standards and certification process designed to benefit all stakeholders.
This was the launch of B Lab, the nonprofit organization that sets the standards for and certifies businesses driving an inclusive, equitable, and regenerative economy. These businesses make up the B Corporation movement - distinguished by their special "B" logo.
We invited Eleanor Allen, B Lab's new Lead Executive, who has taken the reins from its original founders to speak to the present and future of both B Lab and B Corps.
Listen for insights on:
- What B Corp certification is and why your company should pursue it
- The future for B Corp certification standards
- Why large, publicly traded companies are becoming B Corps
- How B Lab's tools can help companies evaluate their ESG performance without applying for certification
To listen to this episode and others, visit Purpose 360 Podcast.
View additional multimedia and more ESG storytelling from Carol Cone ON PURPOSE on 3blmedia.com.
Contact Info:
Spokesperson: Carol Cone ON PURPOSE
Website: https://www.3blmedia.com/profiles/carol-cone-purpose
Email: info@3blmedia.com
SOURCE: Carol Cone ON PURPOSE
View source version on accesswire.com:https://www.accesswire.com/743658/To-B-or-Not-to-B-Lab
