BATTLE CREEK (dpa-AFX) - Kellogg Company's (K) Snickerdoodle Pop-Tarts will be available in May in an 8-count box for an SRP of $3.19 at retailers nationwide. The cookie-pastry hybrid combines a snickerdoodle-flavored filling with a crunchy cinnamon sugar topping.
Kellogg said Snickerdoodle Pop-Tarts will join the brand's growing cookie lineup, which also includes Frosted Chocolate Chip Pop-Tarts and Cookies & Crème Pop-Tarts.
David Greci, Senior Brand Manager, Pop-Tarts, said: 'This spring, we'll complete the cookie trifecta with this delicious new Snickerdoodle flavor. Besides, who needs a cookie jar when you've got a toaster and a box of Pop-Tarts?'
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