LivingSocial and Northbridge Venture Partner to Discuss Online-to-Offline Commerce at MIT Enterprise Forum

Featured speakers Include Tim O'Shaughnessy, CEO of LivingSocial, and Dayna Grayson of North Bridge Venture; Boston area startups in the online-to-offline category to demo latest services

North Bridge Venture Partners:

Event Details

The growth of LivingSocial (and its rival Groupon) has been extraordinary, but it is only a subset of an even larger category called online-to-offline commerce. Founded in 2007, LivingSocial has grown to 85 million users, is rumored to have more than $50M monthly revenue, and was recently valued at over $2.9B. LivingSocial is the social commerce leader behind LivingSocial Deals, a group buying program that invites people and their friends to save up to 90 percent each day at their favorite local attractions in major cities.

Tim O'Shaughnessy, CEO and cofounder of LivingSocial, and Dayna Grayson, an investor at North Bridge Venture Partners, will talk about the origins of LivingSocial, the growth of online-to-offline commerce and the future of the industry.

Their chat will be followed by demos from local startups focused on the growth of the online- to- offline commerce space spanning commerce discovery, payment mechanisms and performance measurement/improvement services that support this trend. All presenting companies have launched their services within the past year. The demoing companies include:

Clovr Media

Turning Art

Manpacks

Local Response

About Dayna B. Grayson, principal, North Bridge Venture Partners

Dayna specializes in digital media. Her investment career follows operational success in product design and management. Dayna actively invests in companies seeking to change the way the Internet is used to deliver and monetize consumer services. Most of her North Bridge investments have been made at the very early stages. Trust and partnership are the best ways to start an investment and she believes, "The biggest disruptive bets start early when you have almost no data. It is the entrepreneur's ability to make decisions in the face of this that gives him or her an advantage." You can read Dayna's blog here.

About Tim O'Shaughnessy, CEO and cofounder of LivingSocial

LivingSocial is the social commerce leader behind LivingSocial Deals and top-ranking Facebook applications, "Pick Your Five" and Visual Bookshelf. Prior to LivingSocial, Tim led the consumer products team at Revolution Health and managed product launches at AOL. Tim graduated from Georgetown University with degrees in Marketing and Operations and Information Management.

About North Bridge Venture Partners

North Bridge Venture Partners is an active, bi-coastal, early-stage venture capital firm based in Boston, Massachusetts and San Mateo, California. Established in 1994, North Bridge provides seed-to-growth financing and company-building expertise. Together with North Bridge Growth Equity, our mid-market focused growth capital fund, North Bridge manages over $3 billion. For North Bridge Venture Partners, success is derived through a partnership with entrepreneurs that produce industry-leading companies in large emerging markets. Historically, the firm's partners have played a significant role in organizing, starting and building successful companies. Working in concert with entrepreneurs, North Bridge adds value by providing strategic guidance, sharing operating experience, industry specific knowledge, team-building skills and an in-depth understanding of both private and public financings. North Bridge's sector focus includes Software, Communications & Infrastructure, Healthcare Technology, Digital Media, and Materials. For more information about North Bridge go to www.northbridge.com.

Contacts:

For North Bridge Venture Partners
Michael Parker, 781-782-5000
northbridge@lpp.com