Yankee Group analysts today predicted continued strong
growth in the US B2B wireless market at the 2005 Decision Summit, held
at New York's Waldorf=Astoria. Fueling the demand is a mass market for
B2B wireless products and services comprised of a growing mobile
workforce. Almost 40% of all workers in the US can be considered
mobile, which translates into nearly 50 million employees.
Enterprises evaluating wireless options predominately choose on price and coverage area. However, as the mobile workforce grows, enterprises have placed new value on wireless cost control and other administrative tools to help manage those expenditures. Forty percent of respondents place high importance on software that allows mobile phones to replace main office phones, which paves the way for increased growth.
Although clear growth opportunities exist, the enterprise market is dominated by three companies. Cingular continues to lead the B2B market with a 34% market share. For companies with only one carrier contract for all wireless services, Verizon edges out Cingular with a 31% market share, compared to Cingular's 30% stake. Once completed, the Sprint/Nextel merger will create a third force in the market.
"The number of mobile workers will continue to rise, particularly in companies with between 500 and 2,500 employees," said Gene Signorini, Yankee Group director, Wireless/Mobile Enterprise Solutions. "Serving those companies creates a tremendous market opportunity for service providers, although the Sprint/Nextel merger will create a Big Three scenario with Cingular and Verizon. Those three companies will share almost 88% of the market."
More Survey Results Tomorrow
Additional details from Yankee Group's annual wireless survey will be released tomorrow as the 2005 Yankee Group Decision Summit continues. Members of the press may still attend the second day of the event at no cost. To register, contact Elisa Roberts, marketing manager, at eroberts@yankeegroup.com or by phone at 617-880-0214.
NOTE TO EDITORS
For interviews contact:
-- Thomas Ford, Racepoint Group, 781-487-4607, tford@racepointgroup.com
-- Elisa Roberts, marketing manager, 617-880-0214, eroberts@yankeegroup.com
YANKEE GROUP (www.yankeegroup.com)
At Yankee Group, we help our clients succeed by providing the knowledge, tools and support they need to make winning decisions when business opportunities intersect with technology solutions. In business more than 35 years, Yankee Group knows the importance of listening to and understanding the needs of our clients. We deliver value through authoritative, innovative and flexible research products and consulting services. Whether challenges are rooted in planning, executing or optimizing the use of technology, Yankee Group's world-renowned analysts transform market intelligence and practical, real-world experience into valuable decision support. Headquartered in Boston, Yankee Group research and sales staffs are located around the world, including North America, Europe, the Middle East, Africa, Latin America and Asia-Pacific.
Enterprises evaluating wireless options predominately choose on price and coverage area. However, as the mobile workforce grows, enterprises have placed new value on wireless cost control and other administrative tools to help manage those expenditures. Forty percent of respondents place high importance on software that allows mobile phones to replace main office phones, which paves the way for increased growth.
Although clear growth opportunities exist, the enterprise market is dominated by three companies. Cingular continues to lead the B2B market with a 34% market share. For companies with only one carrier contract for all wireless services, Verizon edges out Cingular with a 31% market share, compared to Cingular's 30% stake. Once completed, the Sprint/Nextel merger will create a third force in the market.
"The number of mobile workers will continue to rise, particularly in companies with between 500 and 2,500 employees," said Gene Signorini, Yankee Group director, Wireless/Mobile Enterprise Solutions. "Serving those companies creates a tremendous market opportunity for service providers, although the Sprint/Nextel merger will create a Big Three scenario with Cingular and Verizon. Those three companies will share almost 88% of the market."
More Survey Results Tomorrow
Additional details from Yankee Group's annual wireless survey will be released tomorrow as the 2005 Yankee Group Decision Summit continues. Members of the press may still attend the second day of the event at no cost. To register, contact Elisa Roberts, marketing manager, at eroberts@yankeegroup.com or by phone at 617-880-0214.
NOTE TO EDITORS
For interviews contact:
-- Thomas Ford, Racepoint Group, 781-487-4607, tford@racepointgroup.com
-- Elisa Roberts, marketing manager, 617-880-0214, eroberts@yankeegroup.com
YANKEE GROUP (www.yankeegroup.com)
At Yankee Group, we help our clients succeed by providing the knowledge, tools and support they need to make winning decisions when business opportunities intersect with technology solutions. In business more than 35 years, Yankee Group knows the importance of listening to and understanding the needs of our clients. We deliver value through authoritative, innovative and flexible research products and consulting services. Whether challenges are rooted in planning, executing or optimizing the use of technology, Yankee Group's world-renowned analysts transform market intelligence and practical, real-world experience into valuable decision support. Headquartered in Boston, Yankee Group research and sales staffs are located around the world, including North America, Europe, the Middle East, Africa, Latin America and Asia-Pacific.
© 2005 Business Wire
