Quantum Loyalty Systems
New incentive rewards MasterCard(R) gives marketers of consumer-packaged goods brands, quick-serve restaurants, automotive, electronics, gaming & music industries a new level of brand loyalty promotion & increased flexibility
Quantum Loyalty Systems (www.quantumloyalty.com), the global industry leader in providing customer loyalty programs and reward currencies, today announced the immediate availability of its new Quantum RewardsCard(R), which is a gift card that marketers can offer to reward their customers. The card is branded with either MasterCard(R), VISA(R) or Quantum's private network. It is suitable for consumer and business brand customers including quick-serve restaurants, automotive, consumer finance, consumer electronic manufacturers and those in the movie, gaming and music industries. The flexible Quantum RewardsCard gives company sponsors the unique advantage of paying for only the associated rewards when their customers activate the card. Rewards distributed and not activated incur no expense to the sponsor. Moreover, sponsoring companies need fund only the expected activation amount up-front, not the full perceived value of a specific program; have access to valuable consumer market information that is obtained when the card holder activates their card; have no monthly service fees or hidden charges; and the reward program can be delivered in product packaging, handed out, mailed, or made available to customers online.
According to the June 2005 report, "The U.S. Market for RewardsCards," published by consumer market authority Packaged Facts, reward card programs have taken the lead -- and are now the card of choice for consumers -- as the card industry increasingly looks for ways to spur transaction growth, profit margins and customer loyalty in a mature and highly competitive market.
Quantum Loyalty Systems Chairman and CEO Ron Randolph-Wall commented on the criticality of meeting today's reward card consumer trends: "Companies must find new and progressive ways to cost effectively promote and differentiate their brands and products with consumers if they truly are interested in maximizing their marketing investment. Having created the world's most successful loyalty card for General Motors and provided more than 800 million movie admissions certificates for brand clients since 1988, the Quantum RewardsCard is the next logical offering in promotional currency for our growing customer base and provides universal appeal."
Through patents currently pending, the Quantum RewardsCard is offered as a promotional overlay, subsequently eliminating costly service fees, and is the only loyalty card that gives sponsors the ability to only pay for the associated rewards when their customers activate the card. Additionally, the Quantum RewardsCard gives business customers the ability to rapidly increase brand awareness, improve customer loyalty, and grow sales for many consumer goods categories.
Quantum Loyalty Systems also offers a host of custom value-added services as part of its RewardsCard promotions such as data collection at the point of activation, Web page design, and other means to increase positive brand awareness and accelerate customer loyalty.
Recent Quantum Loyalty Systems customer reward programs included Universal Studio's "Kicking and Screaming" DVD release, where Universal offered a card to targeted consumers preloaded with a reward of gasoline with the tagline, "go get the DVD and we'll pay for the gas to get you there;" and the Warner Brothers' "Sisterhood of the Traveling Pants" radio promotion that offered consumers the film free via On Demand.
About Quantum Loyalty Systems
Turning transactions into loyal customers(R), Quantum Loyalty Systems is the global industry leader in providing promotional currencies for entertainment and lifestyle marketing. Since 1988, the company has created pre-paid promotional movie certificate systems, currency programs for DVDs, music and games, and the first U.S. co-branded credit card with General Motors. Recognized by Inc. 500 (2002 and 2003), Quantum Loyalty Systems offers several turnkey and customizable promotional systems and reward currency programs that are designed to enhance brand awareness, increase customer loyalty, and generate incremental sales. For more company and product information, visit www.quantumloyalty.com.
New incentive rewards MasterCard(R) gives marketers of consumer-packaged goods brands, quick-serve restaurants, automotive, electronics, gaming & music industries a new level of brand loyalty promotion & increased flexibility
Quantum Loyalty Systems (www.quantumloyalty.com), the global industry leader in providing customer loyalty programs and reward currencies, today announced the immediate availability of its new Quantum RewardsCard(R), which is a gift card that marketers can offer to reward their customers. The card is branded with either MasterCard(R), VISA(R) or Quantum's private network. It is suitable for consumer and business brand customers including quick-serve restaurants, automotive, consumer finance, consumer electronic manufacturers and those in the movie, gaming and music industries. The flexible Quantum RewardsCard gives company sponsors the unique advantage of paying for only the associated rewards when their customers activate the card. Rewards distributed and not activated incur no expense to the sponsor. Moreover, sponsoring companies need fund only the expected activation amount up-front, not the full perceived value of a specific program; have access to valuable consumer market information that is obtained when the card holder activates their card; have no monthly service fees or hidden charges; and the reward program can be delivered in product packaging, handed out, mailed, or made available to customers online.
According to the June 2005 report, "The U.S. Market for RewardsCards," published by consumer market authority Packaged Facts, reward card programs have taken the lead -- and are now the card of choice for consumers -- as the card industry increasingly looks for ways to spur transaction growth, profit margins and customer loyalty in a mature and highly competitive market.
Quantum Loyalty Systems Chairman and CEO Ron Randolph-Wall commented on the criticality of meeting today's reward card consumer trends: "Companies must find new and progressive ways to cost effectively promote and differentiate their brands and products with consumers if they truly are interested in maximizing their marketing investment. Having created the world's most successful loyalty card for General Motors and provided more than 800 million movie admissions certificates for brand clients since 1988, the Quantum RewardsCard is the next logical offering in promotional currency for our growing customer base and provides universal appeal."
Through patents currently pending, the Quantum RewardsCard is offered as a promotional overlay, subsequently eliminating costly service fees, and is the only loyalty card that gives sponsors the ability to only pay for the associated rewards when their customers activate the card. Additionally, the Quantum RewardsCard gives business customers the ability to rapidly increase brand awareness, improve customer loyalty, and grow sales for many consumer goods categories.
Quantum Loyalty Systems also offers a host of custom value-added services as part of its RewardsCard promotions such as data collection at the point of activation, Web page design, and other means to increase positive brand awareness and accelerate customer loyalty.
Recent Quantum Loyalty Systems customer reward programs included Universal Studio's "Kicking and Screaming" DVD release, where Universal offered a card to targeted consumers preloaded with a reward of gasoline with the tagline, "go get the DVD and we'll pay for the gas to get you there;" and the Warner Brothers' "Sisterhood of the Traveling Pants" radio promotion that offered consumers the film free via On Demand.
About Quantum Loyalty Systems
Turning transactions into loyal customers(R), Quantum Loyalty Systems is the global industry leader in providing promotional currencies for entertainment and lifestyle marketing. Since 1988, the company has created pre-paid promotional movie certificate systems, currency programs for DVDs, music and games, and the first U.S. co-branded credit card with General Motors. Recognized by Inc. 500 (2002 and 2003), Quantum Loyalty Systems offers several turnkey and customizable promotional systems and reward currency programs that are designed to enhance brand awareness, increase customer loyalty, and generate incremental sales. For more company and product information, visit www.quantumloyalty.com.