Research and Markets (http://www.researchandmarkets.com/research/c4b687/1q10_austria_mobil) has announced the addition of IE Market Research Corp.'s new report "1Q10 Austria Mobile Operator Forecast, 2009 - 2014: There will be 12.9 million mobile subscribers in Austria in 2014 with market share of mobilkom austria declining over the next five years" to their offering.
Mobile Operator Forecast on Austria provides over 50 operational and financial metrics for the Austrian wireless market and is one of the best forecasts in the industry. We provide five-year forecasts at the operator level going out to 2014. We also provide quarterly historical and forecast data starting in 1Q2003 and ending in 3Q2011. Operators covered for Austria include: mobilkom austria (Telekom Austria Group), T-Mobile International AG, Connect Austria, and Drei. Our Mobile Operator Forecasts are updated quarterly and are available for one-time delivery or through regular updates.
Global Mobile Operator Forecast covers 50 operational metrics of 200+ mobile operators in 50+ countries, making up 80% of the worlds population. Our forecasts are based on our proprietary, country-specific forecasting models. These models deploy multiple regression analysis and cross-impact matrices that estimate relationships between subscriber data, technology use and deployment data, overall economic and demographic changes expected in a particular country; and relate these to company operational and financial metrics.
So what is IEMRs Forecast?
Total wireless subscribers in Austria to reach 12.9 million in 2014
- According to our forecasting model, total wireless subscriber accounts in Austria will increase from 10.9 million in 2009 to 12.9 million in 2014.
- mobilkom austria will continue to be the largest mobile operator in Austria. We forecast that its subscriber base will increase from 4.63 million in 2009 to approximately 5.37 million in 2014.
- T-Mobile will remain to be the second largest operator with 3.64 million subscribers in 2014.
- Connect Austria and Drei will have the third and fourth places with 2.44 million and 1.43 million subscribers respectively in 2014.
mobilkom austria's market share will be falling over the next five years
- We think that the largest two operators will be losing market shares to Drei over the next several years. Our model predicts that mobilkom austria's subscriber market share will decline from 42.3% to 41.7%, and T-Mobile's market share will decline from 31.3% to 28.3% over the forecast period, 2009 - 2014.
- On the other hand, we forecast that Drei's market share will increase from 7.2% in 2009 to 11.1% in 2014.
- We expect that Connect Austria's market share will remain stable at approximately 19% over the forecast period.
ARPU levels in Austria will continue to decline from 2010 to 2014
- Our model predicts that ARPU declines in Austria will continue over the next five years with the industry average ARPU reaching 19.61 in 2014.
- At the operator level, we expect that mobilkom austria will continue to receive the highest ARPU among other operators in 2014 at 20.49 per month.
- In comparison, we forecast that ARPUs at T-Mobile and Connect Austria will be lower at 19.97 and 17.15 respectively in 2014.
mobilkom austria will continue to enjoy a higher level of profitability than T-Mobile and Connect Austria
- We expect that mobilkom austria will continue to enjoy a higher level of EBITDA margin than T-Mobile and Connect Austria. We forecast that mobilkom austria's EBITDA margin (calculated as EBITDA/reported revenue) will increase from 35.8% in 2009 to 37.0% in 2014.
- Our model forecasts that EBITDA margins at T-Mobile and Connect Austria will be approximately 31.0% and 28.4% respectively in 2014.
Companies Mentioned:
- mobilkom austria (Telekom Austria Group)
- T-Mobile International AG
- Connect Austria
- Drei
For more information visit http://www.researchandmarkets.com/research/c4b687/1q10_austria_mobil
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