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lynx
Ad hoc-Mitteilungen
16.09.2010 | 14:18
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PR Newswire·Mehr Nachrichten von PR Newswire

MARKHAM, Ontario, Sept. 16 /PRNewswire/ -- Latteno Food Corp. (OTC Bulletin Board: LATF) (the "Company"), a company focused on food and beverage businesses in South America, announced today that it has retained KCSA Strategic Communications, a New York-based communications firm, to lead the Company's investor relations program.

KCSA was retained to implement a comprehensive integrated IR communications campaign designed to build greater awareness of Latteno Food Corp. among the investment community. Over its nearly four-decade history, KCSA has established a strong reputation for its work representing public companies. Todd Fromer, Managing Partner of KCSA will lead the KCSA team and provide strategic counsel on financial communication matters.

"Latteno Food is at an exciting point in its history and is positioned through its subsidiary, Global Milk, Ltd., to takeover control of Teixeira, a leading consumer dairy brand in Brazilian. Global Milk already has taken control of the sales and distribution network for Teixeira products. The Company is now waiting for a Brazilian court's decision relating to the Teixeira brand, which, if favorable, will allow the Company to record future sales of Teixeira branded products as revenue," stated Daniel Ollech, President and Chief Executive Officer of Latteno Food Corp. "We are excited to work with KCSA Strategic Communications to effectively communicate the potential that our company has to grow over the next couple of years. In addition to the potential we will have through the Teixeira brand, we are also in the process of launching new brands that will help fill our product line."

Mr. Fromer stated, "We are excited to work with Latteno Food. We believe the Company presents a compelling growth story and management has expressed a commitment to increase exposure within the investment community. The potential revenue Latteno expects to create annually if it takes over the Teixeira brand offers the Company's shareholders tremendous opportunity. We look forward to communicating Latteno's progress and growth as it moves forward with this initiative."

About KCSA Strategic Communications

Founded in 1969, KCSA Strategic Communications is an integrated communications agency that helps clients synchronize their brand messages across investor relations, public relations and all other strategic marketing channels. The firm offers its clients a rare opportunity to achieve true brand alignment and develop close, meaningful relationships with their key audiences. For further information please visit http://www.kcsa.com/.

About Latteno Food Corp.

Latteno Food Corp. is a U.S. corporation that concentrates on acquiring, organizing, developing and upgrading South American companies in the food industry, and more specifically in the dairy and coffee industry. Currently the Company operates through its subsidiary in Brazil and is developing a plan of operations for its leased facilities in Brazil. For further information please visit http://www.latteno.com/.

Forward-Looking Safe Harbor Statement:

This press release contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. By their nature, forward-looking statements and forecasts involve risks and uncertainties because they relate to events and depend on circumstances that will occur in the near future. There are a number of factors that could cause actual results and developments to differ materially from forecasted results. These risks and uncertainties include our ability to: attract members; convert members into paying subscribers and retain our paying subscribers; our ability to successfully implement our current long-term growth strategy; as well as product demand, market competition, fluctuations in advertising payouts, reliance on credit card processors and related necessary merchant account approvals, delays in website & application development, technical issues beyond our control, reliance on the various platforms that we build applications on, and risks inherent in our operations. For a discussion of these risks and uncertainties, please see our filings with the Securities and Exchange Commission. Our public filings with the Commission are available from commercial document retrieval services and at the website maintained by the Commission at http://www.sec.gov/.

Contacts: KCSA Strategic Communications Todd Fromer / Garth Russell 212-896-1215 / 212-896-1250 tfromer@kcsa.com / grussell@kcsa.com

KCSA Strategic Communications; Latteno Food Corp.

CONTACT: Todd Fromer, +1-212-896-1215, tfromer@kcsa.com, or Garth
Russell, +1-212-896-1250, grussell@kcsa.com, both of KCSA Strategic
Communications

Web Site: http://www.kcsa.com/


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