KANSAS CITY, Mo., Feb.1, 2012 /PRNewswire/ --The Kansas City Chapter of the National Investor Relations Institute (KC-NIRI) is pleased to present Michael Pranikoff, global director of emerging media, as guest speaker at its February 21st chapter meeting. The meeting, which will be held at Grand Street Cafe, 4740 Grand Avenue in Kansas City, Mo., will begin with registration at 11:45 a.m. Lunch will be served and the program will begin at 12:15 p.m.
The media landscape has been changing at a faster pace than ever before, making it difficult to reach key audiences effectively. While marketing and public relations have jumped into the game, investor relations has largely remained on the sidelines, questioning whether it should participate. Mr. Pranikoff will discuss best practices for the communications teams using emerging social media within public companies for investor relations efforts.
As Global Director of Emerging Media for PR Newswire, Mr. Pranikoff is responsible for educating PR Newswire staff and customers about the role played by emerging media within the public relations, marketing and investor relations functions. His program will address a variety of social media channels including blogs, RSS feeds, social networks, search engines and other emerging technologies. Mr. Pranikoff is a graduate of the Syracuse University school of communications. He has held a variety of positions with PR Newswire since 1998. Prior to joining PR Newswire, he worked for MacNeil/Lehrer Productions, which produces the NewsHour with Jim Lehrer.
Those interested in attending the program should call NIRI Program co-chair Don Allen at (816) 401-3106 for reservations or email niri-kc@hotmail.com by February 17th. Cost for non-members is $25. KC-NIRI members' cost is included in their annual dues.
SOURCE The Kansas City Chapter of the National Investor Relations Institute
