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PR Newswire
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Renowned Pediatrician Dr. Jennifer Trachtenberg Launches 'Baby Bundle,' One Of Apple's Best New Apps

NEW YORK, April8, 2014 /PRNewswire/ --Dr. Jennifer Trachtenberg ("Dr. Jen") announced today the launch of her unique and interactive mobile application, Baby Bundle, onto the App Store. Integrated throughout the app, Dr. Jen provides expert advice to new parents during the first 24 months of parenthood. In conjunction with the launch, Apple has featured Baby Bundle as one of the Best New Apps in the Health & Fitness category.

With a unique design template created specifically for the iPad and iPhone, this breakthrough universal app offers more features than any other parenting app, serving as a growth and daily activity tracker with dual parent functionality, health reference, baby care manual, vaccination and health check-up organizer, photo journal, community forum and baby monitor; with several more features under development.

"As a mother, I know how precious time is. I wanted Baby Bundle to help parents stay organized so they can spend more time enjoying those precious but sometimes challenging first two years," said Dr. Jen, co-founder of Baby Bundle. "From vaccinations to a baby's first smile, Baby Bundle simplifies the 'baby game' and allows you to record all of your baby's milestones and important medical information in one place."

"As a trusted and personable pediatrician to many, and a mother of three, Dr. Jen provided invaluable expertise in making 'Baby Bundle' an essential one-stop parenting app that will empower new parents," added co-founder, Nick von Christierson. "In today's busy and tech-driven world, Baby Bundle helps new parents be the parents they want to be, rather than the parents they manage to be. Easy-to-navigate tools help parents keep on top of their baby's nutrition, health, sleep and development, as well as provide essential health and parenting information from a trusted and reliable source."

Features include:

  • Personalized Content: Baby Bundle content was created exclusively for the app and can be personalized based on baby's specific age (or due date), enabling new parents to access pediatrician-approved resources relating to their baby's growth and development.
  • Monitoring Tools: You can record your baby's daily activities with several fabulous yet uncomplicated tools. Events that can be monitored include: Sleeping, Feeding, Diaper Changing and Pumping/Expression. The user is able to pick up on a baby's daily trends through attractive visual charts and entries, as well as export data to share with one's pediatrician.
  • Growth Tracker: Not only can you record your baby's key measurements, which include: Weight, Length and Head Circumference, but you can also compare your baby's development to national averages.
  • Vaccinations and Check-Up Planner: You can link your appointments to your calendar as well as learn what to expect at each check-up, what vaccinations are required and when, and know the FAQs to ask your doctor.
  • Photo Journal (Stream of Life): With each week being a blank canvas to populate, you can organize photos, assign milestones and insert journal entries to create a truly beautiful memory of your baby's first two years. Each week can be shared privately with friends and loved ones.
  • Health Reference: Written by Dr. Jen, parents can use the Health Reference to look up any common ailments or symptoms their newborn may have.
  • Parenting Guide: This section serves as a guide for baby care and includes expert tips from Dr. Jen. This feature is also particularly relevant and useful for expectant parents.
  • Forum: Parents can post their questions or comments onto a forum, thus creating a community out of Baby Bundle. Not only can they seek comfort from advice from Dr. Jen, but they canalso engage with other parents and their experiences.
  • Baby Monitor: Baby Bundle has partnered with Withings to integrate their Smart Baby Monitor into Baby Bundle (www.withings.com/babymonitor). The Withings Smart Baby Monitor, sold in all Apple Stores worldwide, is the "Rolls Royce" of baby monitors, and Withings is strongly considered to be the best baby monitor manufacturer in the market. The monitoring device is designed to work seamlessly with Baby Bundle. It not only allows parents to remotely check-up on their baby, but also lets them monitor the room temperature and humidity of the baby's environment. The Baby Bundle team has also developed their own simple and unique iOS-to-iOS device monitor that provides a more economical option for parents.
  • Many more in-app features are currently in development including a baby gifting + thank you note tracker, immunization charts and more.

For more information, please visit www.BabyBundleApp.com. The app is featured in the Apple App Store's Health & Fitness category. Users can download the app on their iOS devices from the App Store. Initial FREE download includes the Parenting Guide and Baby Bundle Forum; additional add-ons range from $2.99-$6.99.

Facebook: Baby Bundle App | Instagram: @babybundleapp | Twitter: @babybundleapp | Pinterest: BabyBundleApp

About Dr. Jennifer Trachtenberg
Dr. Jennifer Trachtenberg is a nationally renowned parenting expert, board-certified pediatrician, and has maintained a successful private pediatric practice in New York City for the past 18 years. She is also an Assistant Clinical Professor of Pediatrics at The Mount Sinai School of Medicine, a Fellow of the American Academy of Pediatrics, and mother of three. Dr. Jen has appeared numerous times on NBC'sTODAY show and CNN, and has published two parenting books, The Smart Parent's Guide to Getting Your Kids through Check Ups, Illnesses and Accidents (2009), and Good Kids, Bad Habits: The RealAge Guide to Raising Healthy Children (2007).

About Withings
Withings creates smart products and apps to take care of yourself and your loved ones in a new and easy way.

By extending the capabilities of an object through network resources, Withings provides access to infinite computing and storage facilities at no extra cost, turning objects into smart connected devices. Since 2009, Withings has extended those benefits to a wide range of lifestyle-friendly devices. By using mobile phones and computers as bridges and opening up its platform to the well-being ecosystem, Withings now works seamlessly with over 100 partner apps and devices, providing users with a whole new dimension to their day-to-day life. For more information, visit www.withings.com.

Baby Bundle, co-founded and developed by renowned pediatrician Dr. Jen Trachtenberg, is a mobile toolkit for parents that collects information on their newborn baby-s development and growth and provides resources for new parents in one comprehensive app for parents and newborns.

Video - http://origin-qps.onstreammedia.com/origin/multivu_archive/PRNA/ENR/FX-NY99870-20140407-01.mp4
Photo - http://photos.prnewswire.com/prnh/20140408/NY99870

SOURCE Baby Bundle

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