NEW YORK, July 8, 2014 /PRNewswire/ --Moroccanoil®, Inc. and Avon Products, Inc. have resolved all disputes regarding Moroccanoil's challenge to Avon's trademarks and trade dress for its Advance Techniques hair care products containing argan oil, as well as Avon's challenges to the validity of Moroccanoil's trademark registrations and oppositions to Moroccanoil's trademark applications. The disputes included a litigation in the United States District Court for the Southern District of New York and numerous proceedings in trademark offices worldwide. The disputes have been settled through a confidential settlement agreement that, both parties believe, will protect their respective rights and interests in the long term. Pursuant to the settlement agreement, the litigation will be dismissed and Avon's challenges to Moroccanoil's trademarks and trade dress will be dismissed or withdrawn. Both parties expressed satisfaction at the resolution of their differences.
Moroccanoil® was represented in the litigation by David H. Bernstein of Debevoise & Plimpton LLP.
About Moroccanoil®
A story of success, an impulse for innovation and a relentless pursuit of simple, high-performing oil-infused beauty products fashioned an iconic brand: Moroccanoil. As the pioneer of oil-infused hair care, our original Moroccanoil Treatment created the worldwide buzz on argan oil and paved the way for an extensive line of premium oil-infused hair care products to address the needs of all hair types. By popular demand, Moroccanoil has sincecontinued to innovate andextendthe line to include Moroccanoil Body', a luxurious oil-infused collection inspired by the sea, sand, breeze and scents of the Mediterranean. Featuring proprietary formulas that rejuvenate and replenish, Moroccanoil Body' leaves skin nourished, naturally radiant and irresistibly beautiful. Born within the last decade, Moroccanoil is available in over 60 countries worldwide.
Moroccanoil products are available at fine salons, spas and now online. For more information, visit us at Moroccanoil.com. For daily behind-the-scenes content, follow Moroccanoil on Twitter and Instagram. Subscribe to our beauty tutorials on YouTube and join the conversation on Facebook!
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