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PR Newswire
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Toyota and Cincinnati Children's Hospital Medical Center To Celebrate 10th Anniversary of Buckle Up for Life at National Urban League Conference

WHEN:

July 24 and July 25



WHAT:

Toyota and Cincinnati Children's Hospital Medical Center will celebrate the 10th anniversary of Buckle Up for Life during the 2014 National Urban League Conference. Please join us for a VIP reception honoring the program's visionary Dr. Victor Garcia of Cincinnati Children's. Additionally, Toyota and Cincinnati Children's will present interactive child passenger safety demonstrations in the Toyota exhibit space at Duke Energy Convention Center.




Buckle Up for Life is a national program created in 2004 in partnership between trauma specialists at Cincinnati Children's and Toyota to help save lives by educating families about child passenger safety. Since its inception, Buckle Up for Life has educated more than 17,000 families nationwide and given away more than 40,000 car seats to families in need.



WHY:

While cars and trucks today are safer than ever, motor vehicle crashes remain one of the leading causes of death for children under 12. Research shows that three out of four car seats in the U.S are improperly installed. Hispanics and African American children are 10 times less likely to be properly restrained in a vehicle.



WHO:

Dr. Victor Garcia, Founding Director of Trauma Services, Cincinnati Children's Hospital


Medical Center


Roland Martin, Award-winning Journalist and Host of News One Now


Latondra Newton, Chief Corporate Social Responsibility Officer, Toyota Motor North America


Michael Fisher,President and CEO, Cincinnati Children's Hospital Medical Center


Kathy Wade, Jazz Vocalist



WHERE:






Buckle Up for Life 10th Anniversary Reception

Thursday, July 24, 2014

5:30 p.m. - 7:30 p.m.

Cincinnati Reds - Great American Ballpark

Riverfront Club

100 Joe Nuxhall Way

Cincinnati, Ohio 45202



Buckle Up for Life Child Passenger Safety Demonstration

Thursday, July 24

Friday, July 25

Times available upon request

Duke Energy Convention Center

Toyota Exhibit

525 Elm Street

Cincinnati, Ohio 45202



CONTACTS:

Enid Johnson


Burrell Communications


ejohnson@burrell.com


(312) 498-9159

/PRNewswire - July 22, 2014/ --

SOURCE Toyota

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