- Ericsson will provide broadcast and media services including media management and playout for Finnish media company MTV for a period of five years
- Ericsson will establish a media hub in Helsinki to serve local and international customers
- 45 highly skilled broadcast services professionals will be transferred from MTV to Ericsson's newly established hub
As a result of a new five-year agreement, Ericsson (NASDAQ: ERIC) will provide media and broadcast services such as media management, playout and studio facilities management for Finnish media company MTV. Ericsson will provide these services to both MTV and other local and international customers from a purpose-built media hub in Helsinki, Finland.
MTV is a leading Finnish media company that broadcasts news and entertainment 24 hours a day and is owned by the Swedish Bonnier Group, which is present in 16 countries. Under the terms of the agreement, 45 highly skilled broadcast services professionals will be transferred from MTV to Ericsson.
Heikki Rotko, CEO of MTV, says: "We have selected Ericsson as a strategic partner because the company is a strong international player that has invested heavily in the TV industry. Our decision is also based on the success of a similar collaboration between TV4 - another Bonnier Group subsidiary - and Ericsson in Sweden for the past five years."
Joachim Bergman, Head of Playout and Media Management at Ericsson Broadcast and Media Services, says: "This agreement and the media hub in Helsinki will strengthen Ericsson's broadcast and media services business, which began in 2007 with the signing of our first broadcast services deal with C More (formerly Canal+) in the Nordic region, and is expanding rapidly."
Ericsson has provided broadcast and media services to TV4 Group - another Bonnier Group subsidiary - since 2009. In addition, Ericsson and TV4 Group have established a joint technology and business development forum, whereby the two companies evaluate new business opportunities.
Following the completion of the Red Bee Media acquisition in May, Ericsson now has more than 2,500 Broadcast and Media Services employees. Every day, people on all continents watch television programs prepared, managed and broadcast by Ericsson.
NOTES TO EDITORS
Broadcast services press backgrounder (http://www.ericsson.com/res/thecompany/docs/press/backgrounders/broadcast_services_press_backgrounder.pdf)
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Our services, software and infrastructure - especially in mobility, broadband and the cloud - are enabling the telecom industry and other sectors to do better business, increase efficiency, improve the user experience and capture new opportunities.
With more than 110,000 professionals and customers in 180 countries, we combine global scale with technology and services leadership. We support networks that connect more than 2.5 billion subscribers. Forty percent of the world's mobile traffic is carried over Ericsson networks. And our investments in research and development ensure that our solutions - and our customers - stay in front.
Founded in 1876, Ericsson has its headquarters in Stockholm, Sweden. Net sales in 2013 were SEK 227.4 billion (USD 34.9 billion). Ericsson is listed on NASDAQ OMX stock exchange in Stockholm and the NASDAQ in New York.
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FOR FURTHER INFORMATION, PLEASE CONTACT
Ericsson Corporate Communications
Phone: +46 10 719 69 92
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Joachim Bergman (http://hugin.info/1061/R/1848388/645103.jpg)
MTV selects Ericsson for broadcast and media services (http://hugin.info/1061/R/1848388/644985.pdf)
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Ericsson via Globenewswire
