DUBLIN, Feb .20, 2015 /PRNewswire/ --Research and Markets
(http://www.researchandmarkets.com/research/9jhh9b/global_social) has announced the addition of the "Global Social Customer Relationship Management (CRM) Software Market 2015-2019" report to their offering.
The analysts forecast the Global Social CRM Software market to grow at a CAGR of 38.1% over the period 2014-2019
This report covers the present scenario and the growth prospects of the Global Social CRM Software market for the period 2015-2019. To calculate the market size, the report considers revenue generated from CRM software, social CRM software, solutions, tools, applications, services, support, and maintenance.
The emergence of social networks across organizations is one of the major trends witnessed in the market. CRM vendors and organizations consider social networks an important platform to provide CRM offerings. Social CRM applications help customers engage in meaningful conversation, benefiting both the company and the customers.
According to the report, increased demand for social CRM from the SME sector is one of the major drivers in this market. Social CRM software is a contemporary way to help SMEs increase their revenue, improve customer service and satisfaction, and reduce the cost of acquiring customers through social media.
Further, the report states that one of the major challenges for this market is the issues regarding integration with other enterprise applications. The SaaS-based CRM software needs to be integrated with the other software used in an organization.
Key Vendors
- Jive Software
- Lithium Technologies
- Oracle
- Salesforce.com
Other Prominent Vendors
- Artesian Solutions
- Attensity Group
- Bazaarvoice
- Demand Media
- Kana Software
- QuestBack
- Visible Technologies
Key Topics Covered:
- Executive Summary
- List of Abbreviations
- Scope of the Report
- Market Research Methodology
- Introduction
- Market Landscape
- Market Segmentation by End-users
- Geographical Segmentation
- Key Leading Countries
- Buying Criteria
- Market Growth Drivers
- Drivers and their Impact
- Market Challenges
- Impact of Drivers and Challenges
- Market Trends
- Trends and their Impact
- Vendor Landscape
- Key Vendor Analysis
For more information visit http://www.researchandmarkets.com/research/9jhh9b/global_social
Media Contact: Laura Wood , +353-1-481-1716, press@researchandmarkets.net