Research and Markets (http://www.researchandmarkets.com/research/l737m6/confectionery) has announced the addition of the "Confectionery Market in Europe Market Research 2015-2019" report to their offering.
The report forecasts the confectionery market in Europe to grow at a CAGR of 5.04% over the period 2014-2019.
The report covers the current scenario and the growth prospects of the confectionery market in Europe market for the period of 2015-2019. To calculate the market size, the report considers revenue generated from the sales of confectionery products such as chocolate, sugar, and gum. The report includes a discussion of the key vendors operating in this market.
The confectionery market in Europe has the highest percentage of chocolate lovers, and Switzerland is the highest in terms of per capita consumption of chocolate. Because of the increasing number of health-conscious customers, there has been a rising demand for dark chocolate across the confectionery market in Europe. The rise in child obesity in major European countries like the UK has led to a shift in demand for dark chocolate in the youth segment.
According to the report, the continuous challenges and competition faced by the manufacturers have led them to innovate products to sustain the growth of the industry. Innovation in terms of flavors, varieties, texture, and color have drawn customers toward the products. In terms of innovation, Europe leads the way in the global market with over 50% of the new product launches. In the gum segment, gourmet-flavor sugar-free gums have been a huge success.
Further, the report states that the contribution from the sugar confectionery and gum segments to the confectionery market in Europe is much lower than that from the chocolate segment. The health and wellness trend among consumers is a major reason for the declining consumption.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Key vendors:
- Ferraro
- Lindt Sprüngli
- Mars
- Mondelez
- Nestlé
Key Topics Covered:
Part 01: Executive summary
Part 02: Scope of the report
Part 03: Market research methodology
Part 04: Introduction
Part 05: Market landscape
Part 06: Market segmentation by product category
Part 07: Key leading countries
Part 08: Market drivers
Part 09: Impact of drivers
Part 10: Market challenges
Part 11: Impact of drivers and challenges
Part 12: Market trends
Part 13: Vendor landscape
Part 14: Key vendor analysis
Part 15: Appendix
For more information visit http://www.researchandmarkets.com/research/l737m6/confectionery
View source version on businesswire.com: http://www.businesswire.com/news/home/20151030005494/en/
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Sector: Snacks and Confectionery