Research and Markets has announced the addition of the "Global Deodorant Market 2016-2020" report to their offering.
The global deodorant market to grow at a CAGR of 5.65% during the period 2016-2020.
Global Deodorant Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
To meet the growing consumer demand for multifunctional products, vendors are enhancing the basic functions of deodorants to include antiperspirant and skin lightening features. Dove Go Fresh and Dove Original Clean are examples of solid multifunctional deodorants.
According to the report, a key growth driver is increasing concern about hygiene among consumers. In order to avoid unpleasant smells, consumers use deodorants and antiperspirants. Deodorants help to get rid of body odor, whereas antiperspirants help stop or dry up perspiration. Deodorants help control the growth of the bacteria that causes bad smells, as well as mask the smell with help of a scented perfume present in the product formulation. There is an increasing need for deodorants and antiperspirants to protect consumers from sweating and body odor during and after sport activities.
Further, the report states that a major factor that could hamper market growth is the growing concerns related to toxicity of chemicals. The use of antiperspirants may impair the natural process of sweating, which regulates body temperature. Chemicals present in deodorants can also result in contact dermatitis, which causes skin rashes, pain, and irritation. To address this issue, deodorant vendors are now introducing organic deodorants made from natural ingredients.
Key vendors
Avon
Beiersdorf
Colgate-Palmolive
Henkel
P&G
Unilever
Other prominent vendors
Adidas
CavinKare
Chanel
Christian Dior
Church Dwight
Estee Lauder
Godrej Consumer Products
Hypermarcas
Kao
Lion
L'Oreal
McNroe
Playboy
Raymond
Revlon
Shekofa Kish
Shiseido
Tom's of Maine
TTK Healthcare
Verdan Sarl
Vini Group
Yardley of London
Key Topics Covered:
Part 01: Executive summary
Part 02: Scope of the report
Part 03: Market research methodology
Part 04: Introduction
Part 05: Market landscape
Part 06: Market segmentation by product type
Part 07: Market segmentation by distribution channel
Part 08: Geographical segmentation
Part 09: Key leading countries
Part 10: Market drivers
Part 11: Impact of drivers
Part 12: Market challenges
Part 13: Impact of drivers and challenges
Part 14: Market trends
Part 15: Vendor landscape
For more information about this report visit http://www.researchandmarkets.com/research/nl556k/global_deodorant.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160811005597/en/
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