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Dow Jones News
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HPS Home Power Solutions GmbH begins sales and distribution of the all-in-one energy storage system Picea

Dow Jones received a payment from EQS/DGAP to publish this press release.

DGAP-Media / 2018-02-16 / 10:00 
 
*Press Release* 
 
*HPS Home Power Solutions GmbH begins sales and distribution of the 
all-in-one energy storage system Picea* 
 
*- Introductory price for the first 50 Picea systems starts at EUR 54,000* 
 
*- Delivery of the first systems at the end of 2018 via qualified sales 
partners* 
 
*- Already over 800 enquiries from interested parties and potential 
partners* 
 
*Berlin, Germany, 16 February 2018* - HPS Home Power Solutions GmbH (HPS), 
the Berlin-based energy solutions provider for single and multi-family homes 
which fulfils the need for energy independence, today announced the official 
start of sales and distribution of the energy storage system Picea, the 
world's first all-in-one unit to supply year-round power from the consumer's 
own photovoltaic system, beginning in March. Customer orders will be 
recorded in a waiting list as of 1 March 2018. The first systems will be 
delivered from the fourth quarter 2018. 
 
The price for the first 50 Picea systems starts at EUR 54,000 excl. VAT for 
the launch campaign. Picea is individually configured according to location, 
power requirements and features, which can affect individual pricing. 
Installation costs due to varying requirements onsite will be charged 
separately by the distribution partners, in line with usual practice. 
 
Sales and delivery service as well as maintenance will be carried out by 
qualified distribution partners throughout Germany. Over the next months, 
HPS will qualify and train partner companies throughout Germany. The first 
partner meeting takes place in Berlin in February 2018. Additional dates and 
corresponding training will follow during the year. Picea requires little 
maintenance and is designed for easy installation. The partner companies 
will be well prepared for the distribution and delivery of the first Picea 
systems. 
 
Picea will be available in the fourth quarter 2018 after years of 
development and successful field testing. The target markets for Picea are 
both private new buildings and existing buildings. Picea can be installed 
both in smaller single households as well as family households. Due to the 
high level of interest, that already exists today, even before the sales 
start, a waiting list has been set up to ensure customers priority in the 
delivery of the first Picea systems, after a qualification of the 
construction project and the schedule. 
 
Picea is an all-in-one energy storage system: energy storage, heating 
support and indoor ventilation in one compact system. Thanks to its 
high-performance energy management system, Picea is able to meet the 
complete electrical energy needs of a family home. In addition, all waste 
heat produced is used to provide the house with heat, thus lowering the 
costs of heating. Picea can be combined with all commercially available 
heating units and technologies. Compared to commercially available battery 
solutions, Picea has a hundred times more storage capacity with twice the 
output. Picea is energy efficient and provides energy in all seasons. This 
allows Picea to provide complete energy self-supply and independence from 
the grid. 
 
"Together with our distribution partners and installers, we look forward to 
providing our mutual customers a long-awaited solution to their needs for 
100% renewable and off-grid energy to enable the energy transition in their 
private homes. More than 800 enquiries from interested parties and potential 
partners confirm that we are meeting the spirit of our times," commented 
Zeyad Abul-Ella, Managing Director and Founder of HPS Home Power Solutions 
GmbH. "Our energy storage system Picea was first introduced at trade fairs 
in 2017. Thereafter, Picea has frequently been discussed in various trade 
publications and in the business press. On the back of this publicity, we 
have experienced a tremendous response. This positive feedback motivates us 
further to develop the best possible energy solution for our customers which 
meets their needs for a transparent and clean energy supply." 
 
*About HPS Home Power Solutions GmbH (HPS):* 
HPS develops and produces systems for storing and using solar energy in 
single- and multi-family homes. HPS stands for safety, independence and 
sustainability in decentralized energy supply. The first system from HPS, 
Picea, combines energy storage, heating support and indoor ventilation in 
one compact system. Thanks to its high-performance energy management system, 
Picea is able to meet the complete electrical energy needs of a family home. 
In addition, all waste heat produced is used to provide the house with heat 
and hot water, thus lowering the cost of heating. Compared to commercially 
available battery solutions, Picea has a hundred times more storage capacity 
with twice the output. Picea is energy efficient and provides energy in all 
seasons. This allows Picea to provide complete energy self-supply and 
independence from the grid. The energy produced by the photovoltaic 
installation on sunny days can either be used straightaway, or converted 
into hydrogen and stored. This energy is then made available at night or 
during the winter when there is little or no sunshine. The HPS system's fuel 
cell converts the energy stored as hydrogen back into electrical energy and 
heat as needed. HPS is based in Berlin. For more information, please visit: 
www.homepowersolutions.de/en [1] 
 
*Company contact:* 
HPS Home Power Solutions GmbH 
Zeyad Abul-Ella, Managing Director 
Tel.: +49 30 516958 110 
Email: zeyad.abul-ella@homepowersolutions.de 
 
*Media contact:* 
MC Services AG 
Jessica Breu 
Tel.: +49 89 210 228 36 
Email:homepowersolutions@mc-services.eu 
 
End of Media Release 
Additional features: 
 
Picture: http://newsfeed2.eqs.com/hpshome/655025.html [2] 
Subtitle: HPS_HomePowerSolutions_Picea_Installation 
 
Issuer: HPS Home Power Solutions GmbH 
Key word(s): Energy 
 
2018-02-16 Dissemination of a Press Release, transmitted by DGAP - a service 
of EQS Group AG. 
The issuer is solely responsible for the content of this announcement. 
 
The DGAP Distribution Services include Regulatory Announcements, 
Financial/Corporate News and Press Releases. 
Archive at www.dgap.de 
655025 2018-02-16 
 
 
1: http://public-cockpit.eqs.com/cgi-bin/fncls.ssp?fn=redirect&url=50e79944ac756f3850e7a35f5f0301fe&application_id=655025&site_id=vwd&application_name=news 
2: http://public-cockpit.eqs.com/cgi-bin/fncls.ssp?fn=redirect&url=ad1a3172a6ada4afafa261e969feedc8&application_id=655025&site_id=vwd&application_name=news 
 

(END) Dow Jones Newswires

February 16, 2018 04:00 ET (09:00 GMT)

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