Rain Bird Corporation, the leading manufacturer and provider of irrigation products and services, announced today its panel of experts for The Intelligent Use of Water Summit V, Global Conservation Initiatives and Strategies: Shaping Attitudes and Changing Behaviors. The six-member symposium, scheduled to convene from 2 p.m. to 4 p.m. on December 31, 2006, at the Hilton Pasadena in Pasadena, Calif. will feature a panel of domestic and international environmental experts engaged in a lively discussion on public attitudes and behavior trends relating to outdoor water conservation.
Robert Glennon, Professor, University of Arizona's Rogers College of Law and author of Water Follies: Groundwater Pumping And The Fate Of America's Fresh Waters will moderate the panel:
Dan Lambe, Vice President, Programs, The National Arbor Day
Foundation (Lincoln, NE)Michael Glassman, Co-Host of Discovery Home's Garden Police TV
show; president, Michael Glassman & Associates (Davis,
California)Denis Gourdeau, Water Management Coordinator, City of Calgary
(Alberta, Canada)Lesley Tait, Senior Environmental Advisor, Thames Water (London,
England)Jim Trog, Central Control Irrigation Manager, Four Peaks
Landscape Management (Tempe, AZ)Established in 2004 as an open forum for experts to gather and further define the relationship between water conservation and landscape water use, Rain Bird's fifth Intelligent Use of Water Summit will build upon the success of the previous four summits by providing unique insight and perspective into the current issues and strategies for preserving Earth's most precious resource.
"It is clear from the panel discussions at Rain Bird's previous four summits that a long-term solution to a potential crisis of global proportions hinges on the ability of both public and private institutions to implement initiatives that go beyond creating awareness of the need to conserve water, and address the various factors that ultimately shape the public's behaviors and attitudes towards water conservation," said Dave Johnson, Rain Bird's Director of Corporate Marketing. "Rain Bird's fifth summit will examine how public behaviors and attitudes are impacted by water conservation policies and measures."
Rain Bird's December 31st Intelligent Use of Water Summit will be the third Summit held in Pasadena, Calif. Previous Rain Bird Summits have been held in Tucson, Arizona, and in Provence, France, where a panel of sustainable development decision-makers and industry experts addressed the outdoor water conservation issues pertaining to Europe.
"The issues and strategies surrounding water conservation are constantly evolving, and summits such as these are a necessary forum for keeping the lines of communication open, and ultimately finding solutions to a potential global crisis," added Johnson.
In addition to organizing the bi-annual Intelligent Use of Water Summits, Rain Bird devotes significant resources to its Intelligent Use of Water public initiatives, which include a series of white papers; public service announcements; membership on the EPA's WaterSense steering committee; partnerships with non-profit organizations; development and support of elementary and middle school curriculums; and participation in the Tournament of Roses Parade®, an annual worldwide stage to communicate the need for water conservation.
The two-hour Summit will conclude with an audience question-and-answer session. The panel discussion is open to the public. Transcripts and photos will be available following the event. More information on Rain Bird's previous summits is available online at http://www.rainbird.com/iuow/summit.htm.
Please contact William Ostedt for information regarding the summit and/or to obtain media credentials. (wostedt@ppmgcorp.com /310-556-4443)
ABOUT RAIN BIRD CORPORATION
Based in Glendora, Calif., Rain Bird Corporation is the leading manufacturer and provider of irrigation products and services. Since its beginnings in 1933, Rain Bird has offered the industry's broadest range of irrigation products for farms, golf courses, sports arenas, commercial developments and homes in more than 130 countries around the world. Rain Bird has been awarded more than 130 patents, including the first in 1935 for the impact sprinkler. Rain Bird and The Intelligent Use of Water is about using water wisely. Its commitment extends beyond products to education, training and services for the industry and the community. Rain Bird maintains state-of-the-art manufacturing assembly facilities in the United States, France, Sweden and Mexico. http://www.rainbird.com.
