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PR Newswire
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RevivSerums Launches Another Cosmetic Breakthrough: RevivLash with Redensyl

SAN FRANCISCO, Nov. 20, 2014 /PRNewswire/ --Today RevivSerums introduces RevivLash, a revolutionary lash and brow restoration formula designed to give users thick, lush eyelashes and eyebrows. RevivLash is the first product of its kind to include award-winning Redensyl from Switzerland-based Induchem.

Logo - http://photos.prnewswire.com/prnh/20140730/132046

Redensyl won In-Cosmetics 2014 Silver Award for Best Personal Care Ingredient this spring.

The product combines two patented Induchem molecules - DHQG and EGCG2. These target hair follicle stems cells, reactivating the proliferation of stem cells.

"We're delighted to add this new formula to our repertoire, and expect our customers will be delighted with the results: lush, thicker lashes & brows without breaking the bank," said Jeff Havard, Director of Operations for RevivSerums.com.

Designed for both women and men, this next-generation leave-in serum can significantly help boost lash and brow length, thickness, strength and overall health.

Tester Christen Smith of Orange County CA noted, "I couldn't be more impressed with this product. I saw new eyelashes begin to bud after just a few applications. I love the price point too, especially in comparison to Latisse."

In addition to the incorporation of Redensyl, RevivLash contains several other remarkably effective actives: Keratinocyte Growth Factor (rh-Polypeptide-3), Myristoyl Pentapeptide-17 and Octapeptide-3.

In a 60-day, 28-person consumer study of RevivSerums' new formula, 97% of testers said their eyelashes appeared longer or fuller, and 88% of respondents who applied the product to their brows said their eyebrows appeared thicker or fuller.

"RevivSerums.com is a great example of a company with an enthusiastic, creative culture and strong team delivering unique, on-trend products with compelling value. We are pleased to contribute to their further success and insatiable innovations with our cutting edge ingredients," said Parand Salmassinia, General Manager of Induchem's U.S.A. division.

RevivLash is specifically formulated to reduce potential for the irritation that occurs with other eyelash restoration products. Unlike Latisse(R) and LiLash(R), it contains no prostaglandin analogues, and is a cosmetic that can be purchased by consumers without having to obtain a prescription.

The new serum, a $100 value, debuts today for only $49 for a limited time. Its release coincides with Cosmetica Berlin, the definitive autumn beauty trade event in Europe. RevivLash is available immediately here at RevivSerums.com, which ships to most countries worldwide, and at select retailers, salons, medspas and physician's offices.

Contact:
Bill Henderson
pressrelations@revivserums.com
+1-415-763-7248 x705

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© 2014 PR Newswire
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