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EQS-News: Chow Tai Fook Jewellery Group Announces FY2020 Annual Results and The Unaudited Key Operational Data from 1 April to 31 May 2020

EQS-News / 11/06/2020 / 17:11 UTC+8 
 
              FOR IMMEDIATE RELEASE 
 
      Chow Tai Fook Jewellery Group Announces FY2020 Annual Results and 
 
       The Unaudited Key Operational Data from 1 April to 31 May 2020 
 
Financial Highlights 
 
                                     2020        2019 YoY Change 
                              HK$ million HK$ million 
 
For the year ended 31 March 
Revenue                            56,751      66,661     -14.9% 
Gross profit                       16,096      18,602     -13.5% 
Gross profit margin                 28.4%       27.9% 
Adjusted gross profit               29.6%       27.9% 
margin(1) 
Core operating profit(2)            5,687       6,972     -18.4% 
Core operating profit               10.0%       10.5% 
margin(2) 
Profit attributable to              2,901       4,577     -36.6% 
shareholders of the Company 
Earnings per share (HK$)             0.29        0.46     -36.6% 
Dividend per share(3) (HK$)          0.24        0.65 
Full year dividend (HK$)             0.24        0.35 
Special dividend (HK$)                  -        0.30 
 
(1) Adjusted gross profit margin, a non-IFRS measure, eliminates 
       the effect of unrealised loss (gain) on gold loans, which 
       the Company believes is useful in gaining a more complete 
            understanding of its operational performance and the 
                              underlying trend of its businesses 
(2)        Core operating profit and the corresponding margin, a 
       non-IFRS measure, being the aggregate of gross profit and 
           other income, less selling and distribution costs and 
         general and administration expenses and unrealised loss 
      (gain) on gold loans, which the Company believes is useful 
     in gaining a more complete understanding of its operational 
       performance and the underlying trend of its core business 
(3)  The proposed final dividend of HK$0.12 per share is subject 
       to the approval of shareholders at the forthcoming annual 
            general meeting. Dividend payout ratio for FY2020 is 
                        approximately 82.7% on a full year basis 
 
    (Hong Kong, 11 June 2020) Chow Tai Fook Jewellery Group Limited ("Chow Tai 
Fook Jewellery Group", "the Group" or "the Company"; SEHK stock code: 1929), a 
     Hong Kong Main Board listed company with over 90 years of heritage, today 
     announces its annual results for the year ended 31 March 2020 ("FY2020"). 
 
 The Group's revenue declined by 14.9% to HK$56,751 million in FY2020 (FY2019: 
 HK$66,661 million), mainly attributable to the COVID-19 epidemic in 4QFY2020, 
  a surge in international gold price that dampened the retail demand for gold 
       products, and a weak performance in Hong Kong. Gross profit amounted to 
   HK$16,096 million (FY2019: HK$18,602 million). Adjusted gross profit margin 
 increased to 29.6% in FY2020, thanks to an improvement in gross profit margin 
     by product in both retail and wholesale businesses. Core operating profit 
      plunged by 18.4% year-on-year due to revenue decline, yet core operating 
 profit margin managed to stay at 10.0% despite a very challenging environment 
              surrounding the Group's key operations. 
 
      Profit attributable to shareholders of the Company decreased by 36.6% to 
 HK$2,901 million (FY2019: HK$4,577 million). Earnings per share were reported 
      at HK$0.29 (FY2019: HK$0.46). The Board has proposed a final dividend of 
      HK$0.12 per share. Full year dividend payout ratio approximates 82.7% in 
              FY2020. 
 
              Business Review 
 
           The epidemic and volatile macro environment inevitably affected our 
      businesses, in particular during 4QFY2020. As a result, Same Store Sales 
     ("SSS") in Mainland China dropped by 15.1% during FY2020 while Same Store 
      Average Selling Price stayed on a favourable trend with 11.7% increment; 
    whereas SSS in Hong Kong and Macau decreased by 38.7% in FY2020 due to the 
              sluggish business environment in Hong Kong. 
 
  The Group's retail network expanded to 3,850 POS as at 31 March 2020, with a 
  net addition of 716 POS during FY2020. In Mainland China, the Group opened a 
    net of 711 POS during FY2020, among which 623 were CHOW TAI FOOK JEWELLERY 
  POS. Approximately 53% of the net openings of CHOW TAI FOOK JEWELLERY POS in 
   FY2020 were located in Tier III, IV and other cities. These cities achieved 
   stronger growth than Tier I and II cities during the financial year, mainly 
   driven by the new openings. As at 31 March 2020, 56.5% of our CHOW TAI FOOK 
              JEWELLERY POS in Mainland China were in franchised format. 
 
      In Hong Kong and Macau, the Group had a net of 4 POS openings in FY2020, 
   including 1 net opening of CHOW TAI FOOK JEWELLERY POS, and 2 MONOLOGUE POS 
 and 1 SOINLOVE POS under our multi-brand strategy. In other markets, a net of 
  1 POS was opened in FY2020, including 6 CHOW TAI FOOK JEWELLERY net openings 
        in neighboring countries such as Korea, the Philippines, Singapore and 
              Thailand. 
 
 Under the Group's multi-brand strategy, we continued to diversify our product 
        portfolio and tap into different market segments. In FY2020, the Group 
 acquired ENZO, which enabled us to further venture into the coloured gemstone 
        market. As at 31 March 2020, there were 59 ENZO POS in Mainland China. 
 
    T MARK recorded Retail Sales Value ("RSV") decline of 9.2% year-on-year in 
Mainland China and a drop of 41.0% in Hong Kong and Macau. Its contribution to 
 our diamond product RSV maintained at 19.3% in Mainland China and edged up to 
   27.8% in Hong Kong and Macau. As at 31 March 2020, there were 3 POS and 865 
counter-in-shop ("CIS") in Mainland China, as well as 1 POS and 64 CIS in Hong 
              Kong, Macau and other markets distributing T MARK products. 
 
Thanks to the Group's "Smart+ 2020" strategic framework launched since FY2018, 
      this three-year strategic plan enabled us to focus on enhancing customer 
 experience. Our focus on developing omni-channel capabilities has been proven 
right during the COVID-19 epidemic, we managed to keep our customers closer by 
            leveraging "CloudSales 365" and livestreaming. "CloudSales 365", a 
    mini-programme built upon WeChat Work platform that connects our eShop and 
       equips our staff with easier customer management tools. It provides our 
customers and staff a one-stop experience anytime and anywhere on their mobile 
           devices. We also leverage livestreaming to drive real-time customer 
  interactions. The collaborative event with Austin Li, a renowned key opinion 
 leader in Mainland China, received an overwhelming response with around 5,000 
              pieces of products sold within 30 seconds for charity purpose. 
 
  E-commerce business recorded a RSV growth of 3.4% in FY2020, contributing to 
              5.2% of RSV and 14.4% of retail sales volume in Mainland China. 
 
  As at 31 March 2020, there were 2.49 million members in Mainland China, with 
around a 24.9% repeat purchase as a percentage of respective RSV. In Hong Kong 
 and Macau, the number of members reached 1.18 million and the repeat purchase 
              as a percentage of respective RSV was 35.5%. 
 
Prospects and Strategies 
 
FY2020 was a challenging year, especially in 4QFY2020. The Hong Kong and Macau 
   market will remain challenging in the foreseeable future. While in Mainland 
   China, we have seen signs of recovery as business resumes. For April to May 
 2020, SSS in Mainland China gradually recovered and SSS decline narrowed to a 
  negative growth of 15.4%. During this period, the Group RSV dropped by 22.6% 
       and Mainland China's contribution to the Group RSV was 89.4%. We remain 
          cautiously optimistic about the short-term business outlook but stay 
    optimistic about the mid-to long-term prospects of the jewellery market in 
              Mainland China. 
 
  In Hong Kong and Macau, we shall continue to consolidate our retail network, 
  rationalise cost structure and refine our business strategies. We shall also 
  place emphasis on transforming our current business model through innovation 
 and technology to enhance retail experience, improve operation efficiency and 
              strengthen our market leadership position. 
 
On the other hand, we shall maintain our Mainland China expansion plan through 
            franchise model as the situation stabilises and the online-offline 
    integrations to take advantage of the digital trends. Customer experiences 
   shall be further diversified through channel innovation and our multi-brand 
              strategy. 
 
    Going forward, we shall keep on implementing our customer-centric strategy 
    with the vision of achieving our four long-term goals to: 1) be the market 
 leader through further market expansion, 2) develop a comprehensive jewellery 
 ecosystem, 3) be a tech-savvy jewellery company through harnessing innovation 
             and technology, 4) improve operational efficiency through digital 
 transformation. The tasks will center on improving business model agility and 
   organisational structure through technology and employee empowerment, which 
   will allow us to respond rapidly to market changes, strengthen supply-chain 
capabilities through streamlining the processes, automation and data analytics 
     and enhance our competitive edge to achieve long-term sustainable growth. 
 
Chow Tai Fook Jewellery Group Chairman Dr. Henry Cheng remarked, "In the years 
      ahead, more comprehensive strategies will be formulated and executed, to 
              further our fruitful journey towards 
 
   sustainability. We will introduce novel ideas and promote inquisitive minds 
   that deliver customer-centric solutions, enhance the Group's value creation 
   capability and help realise our vision to become the most trusted jewellery 
              group in the world." 
 
The Unaudited Key Operational Data from 1 April to 31 May 2020 
 
From 1 April up to 31 May 2020, the year-on-year changes of RSV and SSS are as 
follows: 
 
                          (% change compared to the same 
                          period last year) 
Group RSV growth                         -22.6% 
 
                            Mainland China     Hong Kong, Macau 
                                              and other markets 
RSV growth                           -3.2%               -71.2% 
Contribution to Group RSV            89.4%                10.6% 
 
                            Mainland China  Hong Kong and Macau 
SSSG                                -15.4%               -80.2% 
SSS volume growth                   -25.5%               -77.3% 
 
SSSG by product 
                                     -7.9%               -78.4% 
 
? Gem-set jewellery 
 
                                    -25.2%               -86.0% 
 
? Gold products 
 
   Remark: The unaudited key operational data from 1 April 2020 to 31 May 2020 
        was prepared based on the latest available management accounts and the 
      information currently available to the Group. The position remains to be 
         reviewed by the Company's auditor, its audit committee and the Board. 
 
       - End - 
 
Chow Tai Fook Jewellery Group Limited 
 
Chow Tai Fook Jewellery Group Limited (the "Group"; SEHK stock code: 1929) was 
 listed on the Main Board of The Stock Exchange of Hong Kong in December 2011. 
The Group's vision is to become the most trusted jewellery group in the world. 
 
Founded in 1929, the Group's iconic brand "CHOW TAI FOOK" is widely recognised 
     for its trustworthiness and authenticity, and is renowned for its product 
       design, quality and value. A long-standing commitment to innovation and 
  craftsmanship has contributed to the Group's success, along with that of its 
      iconic retail brand, and has been embodied in its rich 90 year heritage. 
       Underpinning this success are our long held core values of "Sincerity * 
              Eternity". 
 
  The Group's multi-brand strategy comprises the CHOW TAI FOOK core brand with 
    its offerings of different retail experiences including ARTRIUM, JEWELRIA, 
Experience Shop and CTF WATCH, in addition to other brands including HEARTS ON 
  FIRE, T MARK, ENZO, SOINLOVE and MONOLOGUE to address the diversifying needs 
              of our customers. 
 
              The Group's commitment to sustainable growth is anchored in its 
customer-centric focus and strategies, which are in place to promote long term 
           innovation in the business, in people and in culture. Another asset 
  underpinning sustainable growth is a sophisticated and agile business model. 
   This supports the Group by fostering excellence and extending opportunities 
  along the entire value chain to communities and industry partners across the 
              world. 
 
    With an extensive retail network in Greater China, Japan, Korea, Southeast 
 Asia and the United States, and a fast-growing e-commerce business, the Group 
  is implementing effective online-to-offline ("O2O") strategies to succeed in 
              today's omni-channel retail environment. 
 
______________________________________________________________________________ 
__ 
 
Media Enquiries: 
 
Chow Tai Fook Jewellery Group Limited 
 
Danita On                        Peony Sze 
Director, Investor Relations and Senior Manager, Investor 
                                 Relations and 
 
Corporate Communications 
                                 Corporate Communications 
Tel: (852) 2138 8501             Tel: (852) 2138 8337 
Email: danitaon@chowtaifook.com  Email: peonysze@chowtaifook.com 
 
File: Chow Tai Fook Jewellery Group Announces FY2020 Annual Results and The 
Unaudited Key Operational Data from 1 April to 31 May 2020 [1] 
 
11/06/2020 Dissemination of a Marketing Press Release, transmitted by EQS 
Group. 
The issuer is solely responsible for the content of this announcement. 
 
Media archive at www.todayir.com 
 
1: https://eqs-cockpit.com/cgi-bin/fncls.ssp?fn=redirect&url=a52412c47c57458266c03b0d14071bfb&application_id=1068027&site_id=vwd&application_name=news 
 

(END) Dow Jones Newswires

June 11, 2020 05:11 ET (09:11 GMT)

© 2020 Dow Jones News
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