WASHINGTON (dpa-AFX) - Inter Parfums, Inc. (IPAR) announced that its majority owned -based subsidiary, Interparfums SA, and Coach, Inc. (COH) have entered into an 11-year exclusive worldwide fragrance license agreement.
As per the agreement, Interparfums will create, produce and distribute new perfumes and fragrance-related products, including new men's and women's scents. Interparfums will distribute these fragrances globally to department and specialty stores and duty free shops, as well as in Coach retail stores beginning fall 2016.
The distribution of Coach by Interparfums is expected to begin in the fall of 2016. The launch will be supported by an integrated marketing and communications campaign, including widespread national print and web, among other media.
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