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PR Newswire
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LeapFrog Hires Renowned Curriculum Expert Dr. Suzanne Barchers as Editor-in-Chief of All Educational Content

EMERYVILLE, Calif., May 19 /PRNewswire-FirstCall/ -- LeapFrog Enterprises, Inc. , a leading developer of innovative technology based learning products, has hired Dr. Suzanne Barchers as vice president, editor-in-chief of content, to its notable staff of educational experts. Dr. Barchers is responsible for ensuring that all content for LeapFrog's award-winning consumer platforms and LeapFrog SchoolHouse's classroom curriculum supports LeapFrog's proprietary educational scope and sequence guidelines, as well as national and state educational standards.

"Our educational content team is an integral part of our company," said Jim Marggraff, executive vice president of worldwide content for LeapFrog. "Dr. Barchers will oversee a team of leading experts and academic staff that are committed to developing the most pedagogically-sound educational materials for both our consumer and SchoolHouse divisions."

Dr. Barchers brings extensive experience in teaching and curriculum development to her new role as LeapFrog editor-in-chief. Prior to joining LeapFrog full-time, Dr. Barchers developed award-winning curriculum and materials for the LeapFrog SchoolHouse, including 23 decodable books, such as Leap Hops, Pops, and Mops and I Spy in the Sky.

Dr. Barchers has also served as managing editor for Weekly Reader, a respected periodical that serves more than seven million elementary schoolchildren in 50,000 schools across America. In addition, she has written several books for both educators and students, including two college textbooks and 18 teacher resource books. As a former affiliate faculty member of the University of Colorado, Denver, she taught children's literature, language arts, expressive arts and curriculum development.

"I am inspired by LeapFrog's dynamic team of educational experts and by the company's laser focus on learning," said Dr. Barchers. "Given my background, I am particularly excited about LeapFrog SchoolHouse's comprehensive collection of research-based curriculum and assessment content for PreK - 8 classrooms. I am looking forward to creating innovative and engaging materials that help children learn essential school skills and help them develop a lifelong love of learning."


Dr. Barchers holds a Doctorate in curriculum and instruction from the University of Colorado, Boulder, and a Master of Arts in remedial reading from Oregon State University. She also serves on the board of directors for the Association of Educational Publishers.

About LeapFrog

LeapFrog Enterprises, Inc. is a leading designer, developer and marketer of innovative, technology-based learning products and related proprietary content, dedicated to making learning effective and engaging for all ages, at home and in schools, around the world. The company was founded in 1995 and is based in Emeryville, California. LeapFrog has developed a family of learning platforms that come to life with more than 100 interactive software titles, covering important subjects such as phonics, reading, writing, math, music, geography, social studies, spelling, vocabulary and science. In addition, the company has created more than 35 stand-alone educational products for children from birth to 16 years.

LeapFrog's award-winning U.S. consumer products are available in six languages at major retailers in more than 25 countries around the world. The LeapFrog SchoolHouse curriculum programs are currently in classrooms across the U.S. with over 200 interactive books and over 450 skill cards representing more than 6,000 pages of educational content. LeapFrog SchoolHouse products have won numerous awards from the education industry, including the Golden Lamp Award and Distinguished Achievement Award from the Association of Educational Publishers, the Award of Excellence from Technology & Learning magazine and the Teacher's Choice Award from Learning magazine.

About LeapFrog SchoolHouse Division

LeapFrog SchoolHouse publishes research-based assessment and curriculum content for the PreK - Grade 8 education market. Its interactive and multisensory curriculum programs and electronic learning aids are enhanced by LeapFrog's proprietary technology-based learning platforms. These tools enable teachers to personalize student instruction, instantly assess and monitor student progress relative to state and national standards and easily integrate the programs into classroom learning. SchoolHouse product areas currently include assessment, reading, language arts, math, English language development, and early literacy.

LeapFrog SchoolHouse's multisensory products currently reach students in over 25,000 classrooms across the U.S. with over 200 interactive books, and more than 450 skill cards representing over 6,000 pages of educational content. SchoolHouse is a business division within the Education & Training Group of LeapFrog Enterprises, Inc. Please visit http://www.leapfrogschoolhouse.com/ for additional information.

NOTE: LEAPFROG and LEAPFROG SCHOOLHOUSE are trademarks or registered trademarks of LeapFrog Enterprises, Inc.

CONTACT: Jennifer Faulkner of LeapFrog Enterprises, Inc., +1-510-420-5275, or jfaulkner@leapfrog.com; or Jessie Woolley-Wilson of LeapFrog SchoolHouse, +1-510-420-5117, or jwwilson@leapfrog.com.

LeapFrog Enterprises, Inc.
© 2004 PR Newswire
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