Using Censeo's state-of-the-art assessment technology, TLC is uniquely positioned in the training marketplace by providing their pharmaceutical and biotechnology clients with a more strategic, measurement-oriented approach to learning. Going well beyond innovative approaches to content delivery, TLC's clients now benefit from:
-- A robust method for delivering online knowledge tests related to specific training modules;
-- Real-time feedback for learners, detailing scores, areas for improvement, and specific actions for improving knowledge;
-- A centralized repository that tracks assessment completion and performance levels;
-- Robust aggregate analysis capabilities designed to uncover group knowledge gaps; and
-- Detailed item analysis of all test questions to analyze item difficulty and response distributions.
"Total Learning Concepts is committed to helping our clients achieve measurable real-world results," said Total Learning Concepts' President and COO, Shelley Spencer. "The TLC / Censeo partnership will allow us to expand on this commitment and will enhance our focus on continuous and personalized learning programs that result in immediate impact."
Commenting on the partnership, Censeo's President and CEO, Ron Gross stated, "Increasingly, companies are looking for a way to quantify the effect of training on understanding, retention, and skill acquisition. As evidenced by this partnership, Total Learning Concepts is well ahead the curve in this respect."
About Total Learning Concepts
Total Learning Concepts, a leading provider of pharmaceutical and biotech sales training, merges the expertise of their 20 year legacy with training that is timely, innovative and groundbreaking. TLC has developed customized training materials used to launch more than 90 pharmaceutical products worldwide, many of which are industry blockbusters. TLC is committed to providing real-world training that can be practically applied for immediate results and outstanding impact. For more information regarding Total Learning Concepts offerings, contact Shelley Spencer, President and COO at 617-937-2833. The company's website is at www.tlconline.com.
About Censeo Corporation
Censeo Corporation is a Maitland (FL) based human resource consulting firm specializing in the delivery of internet-based assessment products such as knowledge testing, 360 degree feedback, and employee surveys. Working primarily within the Fortune 1000 market, Censeo's assessment technologies are designed to help clients select, develop, and retain talent. The company's website is www.censeocorp.com.
About Publicis Healthcare Communications Group
Publicis Healthcare Communications Group (PHCG), a member of Publicis Groupe S.A., is the largest healthcare communications group in the world. Worldwide healthcare services include Advertising, Medical Education, Sales and Marketing, Medical and Scientific Affairs, and Healthcare Consulting. PHCG offers its clients a strategic partnership, a strong focus on ensuring value for their marketing spend, and exceptional performance on their assignments. Publicis Groupe (Euronext Paris: 13057, NYSE: PUB) is the world's fourth largest communications group, and a world leader in media counsel and buying. Services are provided in 104 countries on five continents.
© 2005 Business Wire
