Streaming Videos Viewed by Users Almost Double Previous Records
AOL announced today that its 2006 Super Sunday Ad Poll generated almost 42 million video streams (http://www.aol.com/superbowlads), as of Sunday night, which was almost double last year's previous record of 22 million. This year, the AOL.com website provided over 22 million video streams within the first 22 hours of the 2006 commercials being available, and the numbers continued to grow as users viewed the commercials throughout the week.
Videos of each commercial were available for free and users could view and vote for their favorite 2006 Super Bowl Ad and top historic Super Bowl commercial, which were posted in their entirety on the AOL.com website. The number includes views of both new and classic commercials.
"AOL continues to prove the strength of its video capabilities with the record-breaking streaming video views of the 2006 Super Sunday Ad Poll," said Carlos Silva, Senior Vice President of AOL Sports and News. "Internet users expect top quality videos and our results indicate AOL's position as a premier destination for video on the web. AOL's innovative programming surrounding the Super Bowl, combined with new technologies and dynamic ads helped to enhance users' online experiences."
2006 AOL Super Sunday Ad Poll
Last week, AOL declared Budweiser's "Streaker" commercial the winner of its 2006 Super Sunday Ad Poll, while mean Joe Green's 1980 Coca-Cola commercial once again was the top winner in the classic commercial poll. Over 895,000 votes were cast in total. Users could vote on the ads starting shortly after kick-off of the Super Bowl until the polls closed the following day. The commercials were available for viewing all week following the game. -0- The top winners of the 4th Annual Super Sunday Ad Poll were: Company Spot Percentage ---------------------------------------------------------------------- Budweiser Streaker 13% ---------------------------------------------------------------------- Fed-Ex Cavemen 12% ---------------------------------------------------------------------- Budweiser Barn 11% ---------------------------------------------------------------------- Bud Light Man Kitchen 7% ---------------------------------------------------------------------- Bud Light Office 7% ---------------------------------------------------------------------- Ameriquest Hospital 5% ---------------------------------------------------------------------- The top Super Bowl historic commercials of all time were: Company Spot Percentage ---------------------------------------------------------------------- Coca-Cola Mean Joe Green 30% ---------------------------------------------------------------------- Apple 1984 20% ---------------------------------------------------------------------- Rebook Terry Tate 13% ---------------------------------------------------------------------- Pepsi Two Boys 8% ---------------------------------------------------------------------- EDS Cat Herders 7% ---------------------------------------------------------------------- McDonalds Showdown 7% ---------------------------------------------------------------------- (Note: AOL poll results are not scientific and reflect the opinions of only those users who chose to participate).
About America Online, Inc.
America Online, Inc. and its subsidiaries operate a leading network of Web brands and the largest Internet access subscription service in the United States. Brands include the AOL(R) service, the AOL.com(R) website, and the AIM(R), MapQuest(R), Moviefone(R), Netscape(R), CompuServe(R) and ICQ(R) services. America Online offers a range of digital services including the TotalTalk(TM) voice service. The company also has operations in Canada and Europe. America Online, Inc. is based in Dulles, Virginia, and is a wholly owned subsidiary of Time Warner Inc.
AOL announced today that its 2006 Super Sunday Ad Poll generated almost 42 million video streams (http://www.aol.com/superbowlads), as of Sunday night, which was almost double last year's previous record of 22 million. This year, the AOL.com website provided over 22 million video streams within the first 22 hours of the 2006 commercials being available, and the numbers continued to grow as users viewed the commercials throughout the week.
Videos of each commercial were available for free and users could view and vote for their favorite 2006 Super Bowl Ad and top historic Super Bowl commercial, which were posted in their entirety on the AOL.com website. The number includes views of both new and classic commercials.
"AOL continues to prove the strength of its video capabilities with the record-breaking streaming video views of the 2006 Super Sunday Ad Poll," said Carlos Silva, Senior Vice President of AOL Sports and News. "Internet users expect top quality videos and our results indicate AOL's position as a premier destination for video on the web. AOL's innovative programming surrounding the Super Bowl, combined with new technologies and dynamic ads helped to enhance users' online experiences."
2006 AOL Super Sunday Ad Poll
Last week, AOL declared Budweiser's "Streaker" commercial the winner of its 2006 Super Sunday Ad Poll, while mean Joe Green's 1980 Coca-Cola commercial once again was the top winner in the classic commercial poll. Over 895,000 votes were cast in total. Users could vote on the ads starting shortly after kick-off of the Super Bowl until the polls closed the following day. The commercials were available for viewing all week following the game. -0- The top winners of the 4th Annual Super Sunday Ad Poll were: Company Spot Percentage ---------------------------------------------------------------------- Budweiser Streaker 13% ---------------------------------------------------------------------- Fed-Ex Cavemen 12% ---------------------------------------------------------------------- Budweiser Barn 11% ---------------------------------------------------------------------- Bud Light Man Kitchen 7% ---------------------------------------------------------------------- Bud Light Office 7% ---------------------------------------------------------------------- Ameriquest Hospital 5% ---------------------------------------------------------------------- The top Super Bowl historic commercials of all time were: Company Spot Percentage ---------------------------------------------------------------------- Coca-Cola Mean Joe Green 30% ---------------------------------------------------------------------- Apple 1984 20% ---------------------------------------------------------------------- Rebook Terry Tate 13% ---------------------------------------------------------------------- Pepsi Two Boys 8% ---------------------------------------------------------------------- EDS Cat Herders 7% ---------------------------------------------------------------------- McDonalds Showdown 7% ---------------------------------------------------------------------- (Note: AOL poll results are not scientific and reflect the opinions of only those users who chose to participate).
About America Online, Inc.
America Online, Inc. and its subsidiaries operate a leading network of Web brands and the largest Internet access subscription service in the United States. Brands include the AOL(R) service, the AOL.com(R) website, and the AIM(R), MapQuest(R), Moviefone(R), Netscape(R), CompuServe(R) and ICQ(R) services. America Online offers a range of digital services including the TotalTalk(TM) voice service. The company also has operations in Canada and Europe. America Online, Inc. is based in Dulles, Virginia, and is a wholly owned subsidiary of Time Warner Inc.
© 2006 Business Wire
