ANN ARBOR, Michigan, March 27 /PRNewswire/ --
- New Superstore Will Serve Book, Music and Movie Lovers in West Dublin
Borders Ireland Limited, a subsidiary of global book, music and movie retailer, Borders Group, Inc. (NYSE: BGP), announced today the first of what will be multiple store locations in the Republic of Ireland. A 20,000-square-foot two-story Borders superstore will open this autumn in the West End Retail Park, in the west Dublin suburb of Blanchardstown.
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"We're excited about coming to Ireland and honored to be part of the exciting West End Retail Park development," said Rick Vanzura, president, Borders Group International and Paperchase worldwide. "We look forward to welcoming the Dublin community through our doors to experience what sets Borders apart worldwide: excellent customer service, vast title selection in books, music and movies, and a true passion for books -- something we share with this great country whose writers have produced some of the world's greatest literary works."
Following the family-friendly retail park format that has become so popular with customers in Great Britain, Borders Blanchardstown will feature a selection of approximately 200,000 books, music, periodicals and movies, in an inviting atmosphere with plenty of comfortable seating throughout the store. To meet the needs of the community, the new store will have an extensive selection of Irish language titles and books written by Irish authors.
To enhance the shopping experience, the new Borders store at the West End Retail Park will also include a Paperchase shop with a wide selection of fashionable notebooks, albums, gift wrap, greeting cards and other gift and stationery items. Customers will also enjoy a Starbucks Coffee store on the spacious mezzanine level, serving its trademark beverages and food items.
Like all Borders stores worldwide, the Dublin location will play host to a variety of free, in-store events such as book signings, music performances, children's programs and other activities that welcome the community and encourage customer participation. To better serve the needs of students and commuters, the new store will remain open late.
Conveniently located on the N3 Navan Road, just off the M50 ring road, the West End Retail Park is only a 10- to 15- minute commute from the center of Dublin. The park, offering a distinguished mix of well-known retail brands, is served by a multitude of bus lines and is near a large car park.
"Borders is fast becoming the preferred bookstore brand worldwide," said Vanzura. "Our unique store atmosphere, approach to the community and the vast title base we offer attracts over 30 million customers worldwide each year. We have gained fans throughout the world in the U.S., U.K., Asia Pacific and other regions and are excited to extend a warm welcome to our future customers in Ireland," he concluded.
About Borders Group
Borders Group, Inc. (NYSE: BGP) is a leading global retailer of books, music and movies with 2004 revenues of US$3.9 billion. Headquartered in Ann Arbor, Mich., the company employs approximately 34,000 people worldwide. Borders Group operates more than 475 Borders superstores and approximately 600 Waldenbooks stores throughout the U.S. In addition, the company operates over 50 Borders superstores outside the U.S., as well as 33 Books etc. stores located throughout Great Britain. Borders Group has also acquired Paperchase Products Limited, a leading stationery retailer based in London, England with more than 80 locations in the U.K. Teamed with Amazon.com, online shopping is available through Borders.com (http://www.borders.com ) and Waldenbooks.com (http://www.waldenbooks.com ). More detailed information on the company is available at http://www.bordersgroupinc.com . Information regarding Borders store locations, in-store events and title reservation is available through http://www.bordersstores.com.
Web site: http://www.bordersgroupinc.com
http://www.borders.com
http://www.waldenbooks.com
http://www.bordersstores.com
