Research and Markets: Precis, the Petites Brand Now Owned by Jacques Vert Provides the Most Extensive Range of the Competitor Set Audited in New Research Report

Research and Markets (http://www.researchandmarkets.com/reports/c37943) has announced the addition of "Competitive Range Analysis: Petites Clothing 2005" to their offering.

This report is designed to offer unrivalled UK competitor information on pricing, offer width and range depth in petites clothing. It allows you to see a retailers offering as customers see it, comparing ranges alongside those of its competitors and examines not only what is bought, but how and why those decisions will have been made.

Scope of this report:

-- Our specialist in-store auditing team, FieldForce, have carried out product audits in select product markets, across key competitor groups.

-- Information is summarised in an easy to use graphical format, providing sector summary information and product group information.

-- Each report provides market data with five year trend, identification & evaluation of key market trend and channels of distribution data.

-- There is also detailed analysis of retailer space allocation data and range analysis at product group and sector level.

Research and analysis highlights:

Precis, the petites brand now owned by Jacques Vert, provides the most extensive range of the competitor set audited. With a total of 73 styles, the retailers offer sits substantially above the market average of only 37 styles. Anne Brooks, its closest specialist competitor offers a far narrower range, comprising 42 styles.

Pricing varies dramatically across the competitor set audited. Ranging from only GBP 11.94 at George at Asda to ten times this level of GBP 115.90 at Precis.

Key reasons to read this report:

-- Benchmark range and offer - enabling you to manage a compelling range offer, and to your analyse ranges alongside those of your competitors.

-- Identify key price points, entry level offers and range coverage to find gaps in the market and target areas of growth potential.

-- Plan future seasons ranging, anticipating market trends.

Key topics covered:

-- Market Analysis

-- Key Findings

-- Competitive Range Analysis:

-- Summary of Sector Positioning

-- Blouses

-- Casual Jackets

-- Casual Tops

-- Coats

-- Dresses

-- Knitwear

-- Skirts

-- Tailored Jackets

-- Trousers

For more information visit http://www.researchandmarkets.com/reports/c37943

Source: Verdict Research Ltd.