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PR Newswire
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CellStar Enters Into Distribution Agreement With Bluetrek


COPPELL, Texas, June 28 /PRNewswire-FirstCall/ -- CellStar Corporation (OTC Pink Sheets: CLST), a value-added wireless logistics services leader, today announced that it has entered into a distribution agreement with Bluetrek to supply Bluetooth-enabled devices for mobile phones and music players throughout the United States. As a Master Distributor for Bluetrek, CellStar will provide Bluetrek products to CellStar's customer base in the United States including independent wireless dealers, retailers, MVNOs (Mobile Virtual Network Operators), wireless operators and VARs (Value Added Resellers).

Bluetrek, whose research and development is based in Paris, prides itself in developing wireless accessories with slick design and unique technical specifications. The X2, for example, is the first weatherproof headset with 14 hours of talk time and 3 weeks of standby time. As Nicolas Gontard, CEO of Bluetrek, puts it, "I am extremely happy about this relationship with CellStar. We have a great and unique product line. CellStar has the reach to dealers, national retailers as well as the regional carriers. It's a natural fit."

About CellStar Corporation

CellStar Corporation is a leading provider of logistics and distribution services to the wireless communications industry. CellStar has operations in North America and Latin America, and distributes handsets, related accessories and other wireless products from leading manufacturers to an extensive network of wireless service providers, agents, MVNOs, insurance/warranty providers and big box retailers. CellStar specializes in completely integrated forward and reverse logistics solutions, repair and refurbishment services, and in some of its markets, provides activation services that generate new subscribers for wireless service providers. For more information, visit http://www.cellstar.com/ .

About Bluetrek

Founded in France in 2000, Bluetrek was created to combine cutting edge technology and stylish design for mobile lifestyles. As a pace setter and pioneer, Bluetrek is a leading supplier of Bluetooth solutions to the global market. Headquartered in Hong Kong, Bluetrek's R&D is based in France and the company works exclusively with a French designer. The brand was launched with the hugely successful "Bluetrek G2" unit and went on to achieve several million units in sales in its first years on the market. Today, Bluetrek's products are sold by a number of leading retailers and operators around the globe, including O2, Orange, SFP, T-Mobile, E-Plus, Movistar, Dixons, Carrefour, MediaMarkt, Saturn, etc. in over 40 countries. For more information, please visit the Bluetrek website at http://www.bluetrek.com/ . Bluetrek is a brand owned by Innovi Technologies Ltd.

This news release contains forward-looking statements, as defined in the Private Securities Litigation Reform Act of 1995. A variety of risk factors, including the Company's ability to implement its business strategies, manage cost-reduction actions, maintain its channels of distribution, continue to secure an adequate supply of competitive products on a timely basis and on commercially reasonable terms, maintain or improve its operating margins, secure adequate financial resources, maintain an adequate system of internal control, comply with debt covenants, and continually turn its inventories and accounts receivable, as well as changes in foreign laws, regulations and tariffs, continued consolidation in the wireless market, new technologies, system implementation or continuation difficulties, competition, handset shortages or overages, terrorist acts or other unforeseen events, economic weakness in the U.S. and other countries in which the Company does business and other risk factors, are discussed in the Company's Annual Report on Form 10-K and most recent Quarterly Report on Form 10-Q. Any one, or a combination of these risk factors could cause CellStar's actual results to vary materially from anticipated results or other expectations expressed in the Company's forward-looking statements.
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