NEW YORK, Feb. 9 /PRNewswire/ -- Back in 1990, General Motors launched Saturn -- a brand meant to be different: focused on customer service. It gained a loyal following, but with few models to choose from, it never rivaled competitors like Ford or Toyota. But in the last year-and-a-half, there has been a radical overhaul in the once modest Saturn showroom. Five all-new models have or are about to roll in.
(See video from General Motors at: http://media.medialink.com/WebNR.aspx?story=33037)
Taking on the best-selling Toyota Camry, GM has announced their new 7-seat hybrid SUV called Aura -- and for the first time, they will be injecting a little sex-appeal with the hip new Sky. In total, there will be five all-new models with the latest technology, fuel economy -- and especially safety.
Saturn will also be boosting their customer service offerings with at-home test drives, so customers who are used to shopping on the Internet won't have to even go into the showroom.
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