Redback Networks, an Ericsson company that makes video-centric routers for 75 percent of the world's largest triple-play networks, today introduced the SmartEdge® 1200, its third generation multiservice edge router.
Redback has created the first million subscriber rack for triple-play services such as HDTV, HD VoD and broadband mobility. The routing innovation behind the SmartEdge platform is at the center of Ericsson efforts to deliver "˜full service broadband'. By connecting wired and wireless networks, Ericsson will enable a world where any network can deliver any service to any Internet-enabled device.
The SmartEdge 1200 platform introduces three major innovations. It will double carrier capacity for new video upgrades, extend triple-play services to broadband mobile networks and integrate up to six network applications into a single router. The new network applications include deep-packet inspection for peer-to-peer traffic management, advanced session border capabilities and network security for carriers and their customers.
The SmartEdge 1200 also is compatible with the first two generations of the SmartEdge 400 and SmartEdge 800. All three router platforms share a common operating system, line-cards and network software applications. These innovations help establish Redback at the center of an edge routing market projected to be $9.8 billion by 2010 (Source: Yankee Group, Infonetics, Heavy Reading).
"The SmartEdge 1200 is Redback's highest performing edge router with subscriber management, throughput and functionality that will allow carriers to "˜future-proof' their service offerings - from today's bandwidth throttling wire-line services to the next big wave of wireless opportunities," said Eve Griliches, program manager of telecom equipment for IDC.
"HD video and broadband mobility are driving one of largest, multi-billion dollar routing markets in ten years," said Kevin DeNuccio, president of Redback Networks. "We believe the core of the network will be upgraded, and the edge of the network will be the focus of most carrier spending in the future. We also believe more than 2 billion wireless and wireline users will be upgraded to video-centric broadband networks from 250 million broadband users today. The SmartEdge 1200 will be at the center of most network upgrades, because Ericsson and Redback have unique expertise in both subscriber and service management."
BROAD INDUSTRY SUPPORT
Fifteen of the top 20 telephone carriers worldwide already use the SmartEdge router platform to deliver a mix of broadband, phone and TV services to more than 50 million subscribers. Top wireline carriers deploying SmartEdge include AT&T, British Telecom, China Telecom, China Netcom, ChungHwa Telecom, eAccess (Japan), France Telecom, Korea Telecom, Telefonica, and Turk Telecom, among the more than 200 carriers deploying SmartEdge worldwide.
The first top 20 telephone carrier in the world that will use the SmartEdge 1200 is ChungHwa Telecom (CHT) of Taiwan. Redback helps manage more than 300,000 IPTV subscribers at CHT, in addition to providing VPN and VoIP services. CHT chose the new SmartEdge platform for its network upgrade, because the SmartEdge 1200 can deliver a next generation network infrastructure to manage data, voice, and video services.
SMARTEDGE 1200: A STORY OF INNOVATION
The SmartEdge 1200 is a story of innovation and broadband harmony. If you combined the services of a broadband service provider, a phone company and a cable TV outlet, you begin to understand the type of bandwidth, subscriber management and service capacity that the SmartEdge 1200 router can deliver. It is the only router platform that can deliver any combination of triple play services and business services using a single router. This all-in-one router flexibility introduces higher levels of broadband service harmony for carriers and their customers. Other network vendors use up to three to five different network boxes to deliver the same combination of services as a single SmartEdge router.
The SmartEdge family of products also can dynamically bridge the gap between traditional TV and the Internet. The SmartEdge platform allows broadband users to receive any flavor of standard definition TV, HDTV and HD VoD to Internet-enabled cell phones, PCs and TVs. The new SmartEdge platform also can extend triple-play services to broadband mobile users at future speeds from 14-144 Mbps.
INTRODUCING MEGABIT MOBILITY
The SmartEdge 1200 platform also is expected to jumpstart a new category of "˜megabit mobility' services. Megabit mobility can make it possible for your cable TV service to be as portable as your cell phone service. It also can allow businesses to deliver targeted ads based on a person's location within different network areas. Additionally, megabit mobility can give people the option to use their network to store their large video files online and play them back over any Internet-enabled device. With megabit mobility, when your network is portable and your content is portable, too.
Redback has invested more than $400 million in its SmartEdge routing platform. The SmartEdge 1200 uses a single network box to deliver any combination of data, voice, and video services across both wireline and wireless networks. In a telecom market where industry consolidation is driving network consolidation, network economics no longer support single service routers. What is driving multi-service routing today is directly analogous to when multiple application PCs eliminated the need for single application computer mainframes more than 25 years ago.
The SmartEdge 1200 also features technologies that boost network up-time, including live software upgrades and live network maintenance operations. The SmartEdge also can deliver "˜video-like-voice' reliability (99.999%). For more details about the SmartEdge 1200 and how it works, visit www.redback.com. For analysts and press, you can also attend a telebriefing on SmartEdge 1200, Monday, June 4 at 8 a.m. PT or 11 a.m. ET. Details below.
About Redback Networks
An Ericsson company since January 2007 (NASDAQ:ERIC), Redback Networks helps manage triple-play services for 50 million subscribers and 15 of the top 20 telephone carriers worldwide. Redback's multi-service routing platform delivers next generation broadband services such as VoIP, IPTV, On-Demand Video, and on-line gaming. Redback Networks has more than 500 carrier customers worldwide and is based in San Jose, CA. For more information, visit www.redback.com.
About Ericsson
Ericsson is shaping the future of Mobile and Broadband Internet communications through its continuous technology leadership. Providing innovative solutions in more than 140 countries, Ericsson is helping to create the most powerful communication companies in the world.
Read more at http://www.ericsson.com
FOR FURTHER INFORMATION, PLEASE CONTACT Ericsson Media Relations Phone: +46 8 719 6992 E-mail: press.relations@ericsson.com Ericsson and Redback Industry Analyst Telebriefing June 4, 2007 8:00 PDT , 11:00 EDT 17:00 CET Join Ericsson and Redback for a major product announcement and market initiative that will help drive the future of video centric broadband networks. PRESENTERS: Ragnar Erkander - Head of Product Management, BU Networks, Ericsson. Arpit Joshipura - Vice President, Product Management, Redback Networks. The presentation will be followed by a Q & A session. Confirmed participants will receive the presentation materials by email before the telephone conference. The material will also be posted at http://www.ericsson.com/ericsson/industryanalysts. Please note that you will need the username (einar) and password (future) to be able to access the information. WHEN: June 4, 2007 at 17.00 CET (16.00 GMT, 11.00 US EDT, 8:00 US PDT) HOW: Live telebriefing and replay Telebriefing, please note password: Ericsson UK dial in number: +44 (0) 20 7162 0025 UK Toll Free number: 0 500 1016 30 US dial in number: + 1 334 323 6201 US Toll Free number: +1 866 799 1130 Australia LC: +61 (0) 28 2239 543 Australia Free phone: 1 800 9889 41 Hong Kong Free phone: 800 9620 99 India Free phone: 00 800 1006 313 Singapore LC: +65 6823 2169 Singapore Free phone: 800 1204 400 India Free phone: 00 800 1006 313 Please note that for Local Connect (LC) dial-in numbers - you must always dial the area code to enter the conference. Instant Replay, please note access code: 753042 UK Toll replay number: +44 (0) 20 7031 4064 UK Toll Free 0800 358 1860 US Toll replay number: +1 954 334 0342 US Toll Free +1 888 365 0240 Australia Sydney +61 (0)2 82239748 Hong Kong +852 30114552 The Instant Replay will be available until 11 June 2007
Redback and SmartEdge are registered trademarks of Redback Networks Inc.
The information in this press release contains statements regarding Redback's current product plans. Planned product offerings may be updated, changed or modified. Customers may elect to purchase specific Redback product offerings when such products are made commercially available. The information presented in this release is not intended to imply that Redback will make such products available in all areas that is operates.
