TULSA, Okla., July 31 /PRNewswire-FirstCall/ -- Dollar Thrifty Automotive Group, Inc. today announced it has selected the Contribution Management System developed by PROS, a leader in pricing and revenue optimization software, to match consumer demand with vehicle type and availability by geographic region.
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"This is significant news for Dollar Thrifty because it will allow us to optimize profitability across our organization," said Stewart Brown, Vice President of Revenue Management for DTG. "Given the complexities of our fleet programs and fluctuating consumer demand by vehicle type, region and seasonal factors, this is an opportunity for us to use the PROS fleet acquisition model to better manage our vehicle costs. This real-time system will not only help us to have the right vehicle in the right market at the right time for our customers, but will also maximize the efficiencies of our vehicle acquisition and disposal efforts.
"The competitive climate continues to demand that we grow revenues while reducing costs," said Brown. "DTG continues to identify areas within the business where we can unleash the power of science to reduce expense, increase revenues and extend even more value to our customers and shareholders. We selected PROS based on the strength of the company's full suite of optimization technology. They have an unmatched track record of providing high-value joint pricing and fleet optimization solutions. PROS is a business partner that will add significantly to our ability to manage fleet with surgical precision."
Jeff Robinson, PROS Senior Vice President, Pricing Solutions, said, "We are excited to partner with an industry leader like DTG. It is clear they are committed to pricing and fleet optimization excellence. We are proud they have selected the PROS Contribution Management System technology for helping them to achieve this goal."
About PROS
PROS Holdings, Inc. is a leading provider of pricing and revenue optimization software products, specializing in price analytics, price execution and price optimization. By using PROS' software products, companies gain insight into their pricing strategies, identify pricing-based profit leaks, optimize their pricing decision making and improve their business processes and financial performance. PROS' software products implement advanced pricing science, which includes operations research, forecasting and statistics. PROS' high performance software architecture supports real-time high volume transaction processing and allows PROS to handle the processing and database requirements of the most sophisticated and largest customers, including customers with 100s of simultaneous users and sub-second electronic transactions. PROS also provides a range of services that include analyzing a company's current pricing processes and implementing software products to improve pricing performance. PROS has implemented over 200 solutions across a range of industries in more than 40 countries.
Founded in 1985, PROS is headquartered in Houston, Texas. Today, PROS has over 300 employees, more than 100 with advanced degrees and 20 with Ph.D.s. To learn more about PROS, please visit http://www.prospricing.com/.
About Dollar Thrifty Automotive Group, Inc
Dollar Thrifty Automotive Group, Inc. (DTG) is a Fortune 1000 company headquartered in Tulsa, Oklahoma. Driven by the mission, "Value Every Time," the company's brands, Dollar Rent A Car and Thrifty Car Rental, serve value-conscious travelers from more than 1,475 locations in 70 countries, including 836 corporate and franchised locations in the United States and Canada. The Dollar or Thrifty brands operate in virtually all of the top U.S. airport markets; both brands operate in all of the top Canadian airport markets. The company's more than 8,500 employees are located mainly in North America, but global service capabilities exist through an ever expanding franchise network. The common stock is listed on the New York Stock Exchange under the ticker symbol DTG. For additional information, visit http://www.dollar.com/, http://www.thrifty.com/ or http://www.dtag.com/.
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