NEW YORK, Oct. 8 /PRNewswire-FirstCall/ -- Hope Brick has been appointed chief merchandising officer of Kellwood's Lifestyle Alliance, according to Patrick J. Burns, group president of The Lifestyle Alliance. In this newly created post, she will provide the leadership and oversight for the design, merchandising, marketing and category management functions for Kellwood's mainstream brands.
Brick, a distinguished industry executive, brings over 18 years of fashion and retail experience to the Company. Throughout her expansive career in department store retailing, Brick held executive merchandising leadership roles with three operating arms of the May Department stores including Robinsons May, May Department Stores International, and Foley's. She began her career in fashion as a buyer with Macy's, where she ascended to fashion director before departing. Most recently, she served as vice president -- apparel, accessories, footwear design at Wal-Mart, where she spearheaded and managed the launch of the retailer's New York design office.
"Hope's comprehensive background in fashion trend direction and merchandising in the retail arena is a welcomed addition to our alliance. She is an accomplished merchant with extensive knowledge of the mainstream market and will certainly enhance our ability to better serve and partner with our retailers," said Burns.
"Kellwood is in the midst of an innovative transformation with its women's business and I'm pleased to take on this new challenge and be a part of the change process. With a continued focus on new and fashionable styles at great value, I look forward to ensuring Kellwood's long and successful future," said Brick.
Based in New York, she reports to Burns. ABOUT THE LIFESTYLE ALLIANCE
The Lifestyle Alliance is a division of Kellwood Company. The division consists of the women's mainstream brands, which encompasses Sag Harbor(R), Koret(R), and Briggs New York(R).
ABOUT KELLWOOD COMPANY
Kellwood Company , a $2 billion marketer of apparel and consumer soft goods, specializes in branded as well as private label product, and markets to all channels of distribution with product specific to a particular channel. For more information, visit http://www.kellwood.com/.
