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PR Newswire
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SiRF Executives to Present at AeA Classic Financial Conference

SAN JOSE, Calif., Nov. 2 /PRNewswire-FirstCall/ -- SiRF Technology Holdings, Inc. , a leading provider of GPS-powered location platforms, today announced that it will present at the 37th annual American Electronics Association Classic Financial Conference on November 5th and 6th.

The premier financial conference for public technology companies, the AeA Fall Classic, takes place November 4-7 at the Monterey Conference Center in Monterey, California. SiRF's executives will review the company's business strategy and recent financial performance, and comment on current market trends.

A live webcast of the SiRF presentation is available through the SiRF Technology web site at http://www.sirf.com/ by clicking on the "Investors" link at the top of the page. For those unable to attend the live webcast, an archived version of the webcast will be available for 90 days.

The AeA Financial Conference provides participating public technology companies with an environment and opportunity to showcase their company and business strategy to key technology investors. To learn more about the conference visit http://www.aeanet.org/.

About SiRF Technology

SiRF Technology Holdings, Inc. develops and markets semiconductor and software products that are designed to enable location-awareness utilizing GPS and other location technologies, enhanced by wireless connectively capabilities such as Bluetooth, for high-volume mobile consumer devices and commercial applications. SiRF's technology has been integrated into mobile consumer devices such as automobile navigation systems, mobile phones, PDAs, GPS-based peripherals and handheld GPS navigation devices, and into commercial applications such as location servers, asset tracking devices and fleet management systems. SiRF markets and sells its products in three target platforms: wireless handheld devices, such as mobile phones; automotive electronics systems, including navigation and telematics systems; and consumer and compute devices, including personal digital assistants, notebook computers, recreational GPS handhelds, mobile gaming machines, digital cameras and watches. Founded in 1995, SiRF is headquartered in San Jose, California, and has sales offices, design centers and research facilities around the world. The company trades on the NASDAQ Stock Exchange under the symbol SIRF. Additional information about SiRF and its location technology solutions can be found at http://www.sirf.com/.

Forward Looking Statements

Except for the historical information contained herein, the matters set forth in this press release, including, but not limited to, statements regarding SiRF's participation in the conference and the anticipated benefits of the conference, including the opportunity to showcase the company and business strategy to key technology investors are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as "to," "being," "will," "possible," "may," "addresses," "designed to," "provide," "believe," and similar expressions are intended to identify forward-looking statements. These statements are not guarantees of future performance and should not be considered as an indication of future performance. SiRF's actual results could differ materially from those discussed in these forward-looking statements as a result of risks and uncertainties, including, among others, demand and market acceptance for our products and those of our customers, the market for GPS-based location awareness, risks associated with the semiconductor industry and other risks and uncertainties discussed in the Company's Quarterly Report on Form 10-Q for the quarter ended June 30, 2007 and from time to time in SiRF's SEC reports. These forward-looking statements speak only as of the date hereof. We do not undertake any obligation to update forward-looking statements.

Editors Note: SiRF Technology and the SiRF logo are registered trademarks of SiRF Technology, Inc.

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© 2007 PR Newswire
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