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HD Leader NME Signs Exclusive Worldwide Deal for Classic and Award-Winning Film and TV Titles

LOS ANGELES, Jan. 10 /PRNewswire-FirstCall/ -- New Medium Enterprises (NME) (BULLETIN BOARD: NMEN) , provider of the affordable, high-quality HD VMD (Versatile Multilayer Disc) format, today announced their exclusive worldwide distribution deal with SFM Entertainment LLC (SFM). The deal calls for the release of rare and classic film and TV titles never before seen in HD on NME's Bundle Box, including Rudyard Kipling's "The Jungle Book," "Sudden Death" starring Robert Conrad, "Instant Love," "Wilma," "Bud Greenspan's Favorite Stories of Olympic Glory," "Bud Greenspan Remembers the 1936 Olympics," and the four tele-features based upon the Emmy-winning TV series "Cagney & Lacey." This deal represents a deeper partnership that will expand to include SFM's library releasing through NME's HD VMD format throughout 2008 -- solidifying NME's position as a low-cost HD alternative.

Through NME's HD VMD Bundle Box, SFM has found a dynamic and consumer friendly way to release its classic and never before seen titles on HD for the first time. SFM, a world leader in film, television and new media distribution, represents a renowned library of titles ranging from "A Streetcar Named Desire" and "The Life and Legend of Wyatt Earp" to "Rowan & Martin's Laugh-In" and "The Joey Bishop Show."

Utilizing their proprietary red laser technology, NME offers consumers an inexpensive HD playback solution that lets them continue to view and even enhance their existing DVD collection. NME's HD VMD format is far more economical for studios and content rights holders, and its HD player is the lowest priced on the market. As a result, NME's HD products have become widely popular around the world and are now poised to make a major impact on the American marketplace in 2008.

"It's an honor for NME to be releasing SFM's legendary titles on our HD VMD Bundle Box," said Yelena Popovic, Executive VP of US Operations for NME. "Bringing those classic and never before released film and TV titles to consumers worldwide in our HD format is an excellent demonstration of our versatile, high-quality technology."

"NME's incredible quality and dedication to making HD affordable for all consumers makes this deal a win for everyone," added Michael Maizes, Senior Vice President and CFO of SFM Entertainment. "Through our partnership with NME, we've found a state-of-the-art HD format to bring our classic film and TV titles to consumers in the U.S. and around the world."

Other movie titles being considered for release by SFM through NME's HD VMD Bundle Box include: Academy Award-Winning "The Hellstrom Chronicle," "Murph the Surph," Monkees of Bandapur" and "Get Rollin." The two companies plan to follow-up these releases with a HD VMD Bundle Box of classic television shows constituting of "Real McCoys," "Make Room for Daddy," "Adventures of Jim Bowie," and many others.

Currently, NME products are sold in the U.S. through retail outlets including PC Rush and are also available at http://www.nmestore.com/.

SFM's catalog of DVD and Video licensed products are sold worldwide, and its television shows are aired domestically and internationally.

New Medium Enterprises is based in Los Angeles and London. SFM Entertainment is based in New York City. About NME

New Medium Enterprises Inc. is listed on the OTC BB exchange in the U.S. under the symbol NMEN. NME's HD VMD drives offer the world's first affordable format in true High Definition based on current red laser technology and the existing DVD industrial infrastructure. Incorporating break-through optical storage capacity, red laser-based players, the HD VMD file format, copyright encryption, authoring tools and compression technologies, NME is providing the only high-quality and high-value offering for the consumer electronics market. For additional information about NME, please visit http://www.nmeinc.com/.

About SFM

SFM Entertainment LLC is the number one advertiser oriented provider of television programming on a national basis. It now operates independently after having been part of SFM Media which was the United States' second largest media buying company before it was sold to the French-based Havas Company. SFM has pioneered different media vehicles for a variety of advertisers that has given the company a reputation of being one of them most innovative companies in the advertising and programming business. It has executive produced and distributed numerous television series, specials and mini-series. For more information, please visit http://www.sfment.com/.

Press Contact: The Rose Group Robbie McKay & Marc Feuersteinrobbie@therosegrp.com, marc@therosegrp.com310.280.3710 SAFE HARBOR

The 'Press Release' contains forward-looking statements as defined by the federal securities laws which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements may discuss our future expectations, contain projections of our future results of operations or of our financial position, or state other forward-looking information. However, there may be events in the future that we are not able to accurately predict or control. Forward-looking statements are only predictions that relate to future events or our future performance and are subject to substantial known and unknown risks, uncertainties, assumptions, and other factors that may cause actual results, outcomes, levels of activity, performance, developments, or achievements to be materially different from any future results, outcomes, levels of activity, performance, developments, or achievements expressed, anticipated, or implied by these forward-looking statements. As a result, we cannot guarantee future results, outcomes, levels of activity, performance, developments, or achievements, and there can be no assurance that our expectations, intentions, anticipations, beliefs, or projections will result or be achieved or accomplished. In summary, you should not place undue reliance on any forward-looking statements.

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