MADISON, Wis., Feb. 18 /PRNewswire-FirstCall/ -- Sonic Foundry, Inc. , the recognized market leader for rich media communications and knowledge management, today announced the University of Arkansas Sam M. Walton College of Business will present how its use of the Mediasite webcasting and knowledge management platform has played an integral role in the College's success, helping to improve communication and knowledge access across campus and attracting a global audience.
Jim Goodlander, Associate Director of Technology, will discuss the College's experience Tuesday in a live webcast, "A day in the life: Mediasite at the University of Arkansas Sam M. Walton College of Business." He says the introduction of Mediasite in 2005 expanded their webcasting initiative from Managerial MBA programs with online components to conferences, guest speakers like John W. Snow, the former Secretary of the Treasury (http://www.sonicfoundry.com/johnsnow) and Dr. A.P.J. Abdul-Kalam, former president of India (http://www.sonicfoundry.com/AbdulKalam), as well as special events, including the global FedEx Case Study Competition (http://www.sonicfoundry.com/fedexcompetition).
The Walton School began streaming Managerial MBA classes for part-time, fully-employed students nearly a decade ago to accommodate their busy schedules. "We wanted to create a solution that would give 21st century students the ability to direct their own learning. As we searched for new knowledge e-management platforms from which to deliver the classes, it became clear that Mediasite was our best answer," said Goodlander. "Rich media has been especially valuable to us as in generating excitement among our students. They love the ability to interact, and faculty appreciate its transparency in the classroom as well as the opportunity to be creative in delivering content to students."
Since adopting the Mediasite platform, the Walton School has also used it for training purposes. Every semester the school holds hands-on training and sends links to the online presentations first as a supplement to the in-person experience. Faculty in the Marketing Department now record students so they pick up valuable presentation tips as they review, critique and fine-tune their own presentation skills.
Goodlander will share ways to fuel webcasting adoption during the live webcast on Tuesday, February 19 at 11:00 CST. The presentation will include:
-- An overview of key technology decisions to explore when first starting -- or expanding -- your campus webcasting program. -- Successful strategies for moving deployment beyond classroom lectures, to include guest speakers, live panel forums, campus wide events, online noncredit courses and staff training. -- The importance of word of mouth, reporting and "mediasiting by example" to fuel adoption and maximize use of the webcasting medium.
To register for the webinar, please visit http://www.sonicfoundry.com/register.
About Sonic Foundry, Inc.
Founded in 1991, Sonic Foundry is the recognized market leader for rich media communications and knowledge management, providing enterprise solutions and services that link an information-driven world. Based in Madison, Wisconsin, the company has received numerous awards including the 2007 Frost & Sullivan Global Market Leadership Award, Ziff Davis Media's Baseline Magazine's sixth fastest-growing software company with sales under $150 million and Deloitte's Technology Fast 500. Named a Bersin & Associates 2007 Learning Leader, Sonic Foundry's webcasting and knowledge management solutions are trusted by education institutions, Fortune 500 companies and government agencies for a variety of critical communication needs. Sonic Foundry is changing the way organizations communicate via the web and how people around the globe receive vital information needed for education, business, professional advancement and safety. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.
Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry's products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.
