CALGARY, July 2 /PRNewswire-FirstCall/ -- Multiplied Media Corporation, a Calgary-based provider of local search services, is pleased to announce strong positive industry and user response to the beta release of its Poynt application for the BlackBerry, which can be downloaded at http://m.mypoynt.com/ from supported BlackBerry smart phones. Preliminary reviews position the Poynt product as a visually appealing and more efficient way to undertake local search. Please see the Crackberry review at http://crackberry.com/review-poynt-beta, the Berry Review at http://www.berryreview.com/2008/06/12/mypoynt-beta-free-all-in-one-search-tool, and Rimarkable.com's comments at http://www.rimarkable.com/poynt-for- blackberry-free-all-in-one-local-search. All cite Poynt's innovative features, speed and ease of use.
When augmented by such add-ons as the recently announced partnership with the Livebookings Network restaurant booking engine, Poynt's use of GPS to deliver real-time location context, its robust database and fast content delivery system takes local search to the next level, enriching search and purchase capabilities.
With more than 9 million(1) tech-savvy BlackBerry users in North America alone, and with a preponderance of users in the corporate and financial sectors, Multiplied Media is poised for continued growth. Management attributes the sharp, recent increase in share valuation to the market's positive response to the beta release as well as the ongoing growth of services and partnerships to be included in future releases of the Poynt service.
(1) Research in Motion 2008 Annual Report, page 9. About Multiplied Media Corporation ----------------------------------
Multiplied Media Corp. (http://www.multiplied.com/) has developed Poynt (http://www.mypoynt.com/), the first multimedia local search service available over Microsoft's Windows Live Messenger and AOL's AIM instant messaging networks. Through agreements with Yellow Pages Group in Canada, Idearc Media (Superpages.com) in the United States and t-info and Infobel in Europe, Poynt simplifies finding and connecting with businesses, retailers and events wherever and whenever it's most convenient for the consumer. Headquartered in Calgary, AB, Canada, Multiplied Media trades on the TSX Venture Exchange under the symbol MMC.
Forward Looking Statements --------------------------
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