NEW YORK, Sept. 12 /PRNewswire/ -- Launching a new era in its relationship with NASCAR, UPS announced it would join Roush Fenway Racing for the 2009 campaign and rely on driving standout David Ragan to push the colors of "Big Brown(SM)" into Victory Lane.
(See video from UPS and NASCAR Media Group at: http://media.medialink.com/WebNR.aspx?story=35613)
Ragan will race the #6 UPS Ford Fusion next season in a significantly revitalized UPS motorsports program. UPS has signed a multi-year deal with Roush Fenway Racing and Ragan. The agreement represents a return to Ford Motor Co. and an opportunity to establish long-term stability for UPS's racing program.
Ragan and Roush Fenway Racing will be supported by UPS with a variety of new programs, to be fully announced in coming weeks, including an entirely new advertising campaign.
"We are truly excited to start this relationship with David Ragan and one of NASCAR's most respected and successful organizations," said Ron Rogowski, director of sponsorship for UPS. "This is a new chapter in the UPS sponsorship story and we look forward to building a long and lasting relationship with such a dynamic driving and legendary organization.
"UPS prides itself on fast and reliable service and believes in innovation," Rogowski continued, "and we expect to demonstrate those values through this relationship with David and Roush Fenway Racing."
The 2009 NASCAR Sprint Cup Series season will mark the ninth season of primary sponsorship for UPS and the 10th year as the official Delivery Company of NASCAR.
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