LOS ANGELES, Dec. 28 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a business unit of Rentrak Corporation , today announced the weekend theatrical box office estimates for the weekend period of December 26 through December 28, 2008 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.
The twelve estimated top producing motion pictures for the weekend, per data collected as of 9:30AM Pacific on Sunday, December 28, 2008 by Rentrak Theatrical include:
Rank Title Weekend Gross Locations 1 Marley And Me $37,000,000 3480 2 Bedtime Stories $28,069,000 3681 3 The Curious Case Of Benjamin Button $27,200,000 2988 4 Valkyrie $21,531,000 2711 5 Yes Man $16,450,000 3434 6 Seven Pounds $13,400,000 2758 7 The Tale Of Despereaux $9,367,605 3107 8 The Day The Earth Stood Still $7,900,000 2402 9 The Spirit $6,510,000 2509 10 Doubt $5,675,000 1267 11 Four Christmases $5,045,000 2510 12 Twilight $4,518,000 1849 Weekend of 12/26/2008 to 12/28/2008 (C) 2008 by Rentrak Corporation About Box Office Essentials
Box Office Essentials provides each studio with password-protected, real-time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.
About Rentrak Corporation
Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail and advertising industries. The company's Entertainment Essentials(R) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate website at Rentrak.com.
Contacts: Rogers & Cowan for Rentrak Corporation
Sallie Olmsted Amanda Bartz
(310) 854-8124 (310) 854-8151
